Expert Tips | Factors that influence inclusion in Xiaohongshu!

Expert Tips | Factors that influence inclusion in Xiaohongshu!

Why can't I search for the notes I posted? What are the factors that affect inclusion?

In fact, this is due to the collection mechanism of Xiaohongshu. Whether the notes can be searched depends on whether Xiaohongshu includes the notes you posted . After the notes are sent, they need to be reviewed by the platform, and the review time is generally 24 hours .

Xiaohongshu has become a traffic leader in today's life. Many people post notes on Xiaohongshu. Xiaohongshu's previous inclusion and review mechanism required that the content of the article must be original and the pictures must be original. Basically it will be included. Nowadays, Xiaohongshu has higher and higher requirements for the quality of notes, but my notes are obviously original, the text is original, and the pictures are original, but they are not included. Brother Qinglong has summarized the following points.

The standard for notes to be included is: can the notes be found when searching for the keywords of the notes? If the notes are not included, it is mainly reflected in the following aspects: layout, time, label, region, title, content, and pictures.

Part 1 Note Formatting

The content of the notes should be well structured and beautifully formatted . The length of the notes should not be too short, and a note should not have only one or two lines. For long paragraphs of text, be sure to remember to format them in paragraphs . On Xiaohongshu, we can see that many articles have more than a thousand words, so most bloggers will divide the text appropriately and use icons to separate the paragraphs. The biggest use of using icons is not for beauty, but for ease of reading.

Part 2 Note Release Time

Notes are best posted between 7-9am and 6-10pm.

Part 3 Tags

Notes should be tagged with keywords, and 4 keyword category tags and 2 mixed popularity tags should be captured.

Patr 4 Regional

If the note is about a certain restaurant in Guangzhou, it is best to add the address of the restaurant.

Part 5 Note Title

The first sentence of the note should be written around the title to pave the way for the keywords

Part 6 Notes

The entire note is written around keywords. An article must have a central idea, and a good article needs a clear theme.

Part 7 Notes Pictures

The pictures used in the notes must be original and cannot be copied from others. If they are not original, you can modify the picture slightly and add an emoticon. All pictures on the platform have a picture value. The more times a picture is sent, the lower the picture value. This is also the biggest reason why the platform detects non-original images.

Part 8 Network Environment

Network environment for publishing notes: It is best to use mobile data and turn off wireless network when publishing notes. If the device is blacklisted and the same IP address is blacklisted: When you use the same mobile phone and the same wireless network and send a lot of promotional notes, you will find that most of the notes will not be included in Xiaohongshu . At this time, you should consider these two points.

If you have done all the above points and your notes are still not included, you can look for the time sorting of the keyword and take a look at the newly included notes to see what their characteristics are and how they are different from yours. If you have done all the things I mentioned above, you will find that most of your notes are basically included, and only a few that you did not do carefully are not included. As long as you do them carefully, they will be included.

Author: Qinglongge

Source: Sweet Potato Masters Alliance

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