How to get traffic on the Internet - tips on how to attract traffic

You know a lot of ways to attract traffic . You have read "38 Ways to Attract Traffic", "108 Ways to Add People on WeChat", and "Secrets to Rapid Traffic Attraction". You are more powerful than the Calabash Brothers, but you just can't get traffic. It's like you have practiced a martial art, you know Eighteen Palms of the Dragon Subduing, Light Footsteps, and Six Meridians Divine Sword, but you can't beat anyone.

A common question might be "How did he do it? Why so many people add him?"

When it comes to traffic generation and how to obtain it, everyone who makes money online can talk about it very well, giving away things for free, asking others to forward messages, doing sex traffic, and so on. But they just can't get any traffic, which is so frustrating.

In fact, traffic is not that difficult. What is really difficult is the subsequent conversion. If you are troubled by traffic problems, I hope this article can open up your Ren and Du meridians, because you have not encountered the real difficulty yet, and you must not fail here.

1. Tracking Principles

After you have determined your product, you need to start analyzing your target customers. You have to fall in love with the customer, understand her, get to know her, and even have sex with her.

You have to think about the question "Where will your customers see your ads?" In other words, what channels will your customers use to find you when they need your products.

You have to avoid a misunderstanding: if you are doing online marketing, you don’t have to sell on the Internet. For example, if you are selling health products, your target is the elderly, but this group of people do not use the Internet. If you place a large number of advertisements on the Internet, the effect will definitely not be very good.

At this time, it would be much better to choose TV advertising or hold offline lectures to give away eggs and rice.

For example, you keep saying that you want to enter the market in second- and third-tier cities, sell your products to young people in those small towns, and then find a bunch of internet celebrities to place your advertisements.

Does it work? have! But it was poor.

Users in second- and third-tier cities have underdeveloped network information. Note that it is network information, not underdeveloped network. Who doesn’t have broadband?

In other words, they are very isolated from information. They may have never heard of the big internet celebrities you think of. You may browse Weibo, Zhihu, and use various fashion apps, but in their world, iQiyi may already be a new world.

At this time, no matter how many internet celebrities you use, it may not be as effective as posting an advertisement on their local telephone poles. Do these people like internet celebrities?

I like it, but first you have to let them know where to see it. They have to be able to see it. How can they talk about liking it if they haven’t even met in person? ! !

Simply put, you need to understand your customers. Where your customers appear is where you direct their traffic. Don't start by writing copy that will win their hearts. If you don't even understand your customers and you don't know where they will go, how can what you write win their hearts?

It's just a fantasy.

First find the right place to place the bait, then consider how to place it and what content to place.

2. Distribution Principles

Most of the people doing micro-business are learning every day. They are either learning or on the way to learn. They pay IQ tax everywhere and watch tutorials everywhere, but there is still no progress. Most of the time these people are in a daze, doing nothing.

I always think that I want to develop a set of peerless magic skills so that I can get accurate traffic without doing anything. If you have this idea, I can recommend you a few methods, such as jumping off a cliff to find a cave or getting struck by lightning to open your skull. If it doesn't work, find a spider or a poisonous snake to bite you. Mutation is not impossible. If you fail, the worst that can happen is that you will die. Anyway, if you succeed, you will become rich and have a steady stream of traffic.

The reason you have no traffic is probably because you are idle. First, make yourself busy and spend one or two hours every day to post something.

You can see Jiaduobao in all supermarkets, why is that?

Because they have a big brand? Because there are too many advertisements? Because he can really cool you down? Or is it because everyone loves to drink it?

No, when they didn’t have the money to put on TV and online advertising, they only did one thing: distribute the products.

Every supermarket put one or two boxes in the canteen, and then hired a eloquent and skillful stock clerk to secretly put Jiaduobao in a conspicuous place on the beverage cabinet shelf. No, it should have been called Wanglaoji at that time, and then advertisements were put in later to deepen consumers' impression.

The same goes for traffic. Any place on the Internet that can be called a platform has occupied the spot for me.

For example, if you sell mobile phones, there must be posts of yours on all major enthusiast forums, right? You must be present on all major news self-media platforms, right? The Q&A platform must have your opinions, right? There must be a Kuaishou Meipai video app that has your footage, right? Some Weibo or blog must have your jokes, right? What does Meituan Dianping have to have your store, right?

What about unboxing and reviews of new phones, the top 20 pitfalls of buying second-hand phones, the unknown underground industry secrets of the mobile phone industry, how to prevent your wife from peeking at your phone’s new skills, or at worst unlocking it? If all else fails, you can smash a few phones on Kuaishou. Don’t you have to go through all of them?

Then cleverly hide your contact information and advertise.

Why do this? Just in case.

What if it is included in Baidu? What if someone noticed? What if I become popular on a certain platform?

Remember that you have to occupy the pit first. We can talk about whether to poop or not later. The key is that you have to cover a large area.

If you have a lot of free time, you should stop and see which platforms you haven’t distributed your products on yet, and make up for it.

Where does the precise traffic come from? It is filtered out from the non-precise traffic. Where there are people, there is the world, and where there is the world, there must be you. Do you understand?

3. Hotspot Principle

There is no shortage of hot topics on the Internet. There are all kinds of eye-catching events every day. Netizens are enthusiastic and concerned about the country and the people. Why not take advantage of it?

You have watched Nirvana in Fire, you have criticized Tiny Times, you have supported Wang Baoqiang, and you were more anxious than Wang Sicong when his dog was lost.

Have these events ever been of any substantial help to you?

No, it's just a topic of conversation at best, because you haven't thought about it in that regard. But as an Internet marketer you can't do this, you have to have your own free style.

Generally speaking, when faced with such hot events, what netizens need is attitude, and it will be enough if someone stands up to be an opinion leader, because then they can pick up their keyboards and start ta-da-da, ta-da-da, with blue flames coming out. If no one stands up, they don't know who to criticize or who to support, and they get very anxious.

For example, taking the recently popular Princess Agents, you can publish something to attract traffic.

1. If you want to watch the full episodes of Princess Agents, please contact me. I will then post a short trailer video that I found from somewhere, and then continue posting it in a different scene.

2. Find some past events, bitter struggle histories, or gossip about the male and female protagonists and popular supporting characters, and give them a sensational title to attract attention.

3. Find some short videos of NG shots and release them secretly to hide your credit and fame.

4. Find the e-book of the IP novel "Princess Agents" and give it away for free. If you can't find it, buy it on Taobao.

5. Find some clips from other works of various actors and express your admiration for their amazing acting skills.

In short, you can’t go wrong by following the hot topics.

4. Free Principle

When it comes to free, you must be thinking, isn’t this fucking over?

It's not attractive now. If you think so, I may not be able to pretend anymore. Have you heard the story about the copper coin that has been oiled?

Doing something to the extreme is the ultimate skill. You have learned all the ultimate skills of various major martial arts, but as soon as you get down the mountain, you are beaten by a dung carrier. He uses tiger fist and crane form, and then he uses a carrying pole to knock you unconscious in the toilet.

Free is an experiential marketing method that allows users to complete tasks and receive some commonly used, highly demanded and seemingly expensive things.

Everyone will have a psychological struggle when purchasing a product: should I buy it or not? Is it worth spending the money?

This is the hidden cost of user consumption. Often this hidden cost will determine whether the transaction will be completed. The significance of free service is that we exempt users from this hidden consumption cost.

You can use it first, no charge.

Don’t be silly and just make a picture and type a few words like “Add me now and I’ll give you something for free”. It really doesn’t work very well and it’s not very credible.

You can just hold an event, a competition or something, with a low threshold, and then create a few topics on Weibo, and naturally a bunch of people will want to complete the task and claim the prizes.

Remember, free is fine, but don't make it seem like it's being given away for free. Don't make it too easy to get. First, people won't cherish it, and second, they won't believe it. There's no such good thing.

5. Answer Principles

This method is very interesting. People who use this method are often those who are engaged in training. They are teachers but like to use tricks.

And it is often expressed in the form of short text.

No matter which Internet industry you are in, you will encounter the fateful problem of your industry, and this problem often has no standard answer that everyone can learn in one go.

For example: there is no customer source for WeChat business, there is no traffic because of not knowing how to operate Taobao, there is no project to make money online, etc. .

So some smart people use these questions to get traffic, so you'll see this content.

"The Super Transaction Copywriting Blasting Technique" will reveal the formula for making money quickly. You can learn how to blast copywriting in the circle of friends in three days. Not only will you not be blocked, but others will also wait to read it. Read 100,000+ copywriting quick frameworks and interpret the secret of a copywriting creating tens of millions of sales. Free teaching is limited to 10 people."

"To fake orders is to seek death, not to fake orders is to wait for death, and not knowing how to fake orders is to die. Is Taobao really that difficult in 2017? The XXX team spent tens of millions of dollars to create a unique Taobao operation secret for actual testing. A new store can get 50 orders in 30 days and be on the homepage on the same day. Taobao is not difficult, it's just that you don't know how to do it. A senior operation with tens of millions of orders will teach you how to go from 0 to 1. Please contact me. Female shopkeepers please don't add me. It's free."

"Are you still worried about the lack of customers? XXX team will teach you how to add 300 precise fans a day, free of charge. You can learn in three days and place orders in five days. If it doesn't work, please block me, report me, or scold me. Please leave a message to learn how to attract customers so that you can pass."

Have you seen this kind of copywriting a lot? Do they actually have anything to teach you?

No.

If you believe in him and add him, then he will count as a traffic source for you.

Oftentimes the question itself is the answer.

Question: What should I do if I can’t add anyone?

Answer: I’m very good at adding people. Do you want to learn? You have to add me first.

Then. . . . . Just add people.

6. Payment Principles

You have to know that expensive things are good in every way except that they are expensive.

Cheap things are good in every way except that they are cheap.

After a series of previous operations, you may have tried many channels. At this time, you should find the channel with outstanding results. What you need to do next is to increase your efforts and squeeze it dry.

Find all the paid entrances to this channel.

For example, on Weibo, you can find some internet celebrities, and on Kuaishou you can be on the fan headlines, etc.

Increase the exposure rate on this platform.

Remember, don't spend money blindly, find the one with the best value for money.

Generally speaking, cost-effectiveness is determined by three words: conversion rate.

7. Dividend Principle

Any successful Internet company is one that has seized the dividends of the times.

The traffic generation method is no exception, we must seize the dividends of the platform.

A new platform will definitely try to increase its users through various means. At this time, as long as you make a small contribution, the platform will definitely give you feedback, which may be more displays, better promotional positions, etc.

It is easy to attract fans in the early stage of the platform, and there will be relatively little high-quality content, so it is easy for you to get many benefits provided by the platform.

So you need to pay attention to some new apps regularly. How do you find them?

It’s very simple, whoever controls the rankings will be the winner, and whoever advertises hard will be the winner.

8. Principles of Action

Just two words: do it! ! !