The traffic secrets of 101 Xiaohongshu recommendation notes!

Why 101 articles? Because one more article is a waste of time! Ever since I started advertising on Xiaohongshu, I’ve been hearing brands and bloggers shouting alternately every day - What is the secret to traffic? ! The world has been struggling to create a popular article for a long time, but is it really that difficult?

Actually, it is not. As a pan-entertainment platform, Xiaohongshu's content is neither obscure nor too serious. You can carefully edit the pictures and layout them, turn your notes into high-end posters, or you can just take a photo and share it. It can be said that there are all kinds of content.

I found that all the notes that became popular had one thing in common - emotional transmission. The exaggerated ones are like Li Jiaqi holding a loudspeaker and shouting in your ear, and the low-key ones are like a best friend shaking her hand to recommend something to you, but in general, they all carry strong emotions that can infect people, making your adrenaline rise at a glance, and you subconsciously interact with him or accept the recommendation.

Today I have compiled several copywriting routines that can help you increase your traffic. Just arrange and combine them at random and you’ll have a hot title on Xiaohongshu. Save them and use them at any time!

Yes, you read that right, it’s ahhhhhhhhhh.

It doesn’t matter if there is one more word or one less word, as long as it is there.

Why does ah ah ah have such great magic power?

Maybe it’s because when you see these words, the sound of Li Jiaqi’s gong in the background and the sister’s passionate voice in your ear already echo in your mind.

There are at least 1.61 million people on the platform with you, why not you?

One ah lets you win at the starting line, you ah are right.

2. Conferred God

It’s no exaggeration to say that Xiaohongshu is a modern version of The Investiture of the Gods. As long as you praise a product to be a god, there is a high probability that your note will also be praised to be a god.

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3. XX

I don’t know when this trend started, but in short, everything can be a child.

Absolutely no son. Cute boy. Good looking. Not bad. Speechless...

The most frequently used one among them is "Jue Jue Zi".

When you don’t know how to praise someone, it’s always right to say Juejuezi!

No need for in-depth discussion or detailed explanation, it’s just amazing!

It's so amazing that I can only say "amazing!"

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4. Secret recipe

As long as you hear the word "secret recipe", you can't help but click to find out what it is.

As close as the secret recipe that my mother has kept for a lifetime, as distant as the secret recipe of the milk tea shop 800 meters across the street, and even the secret recipe that is about to be lost in the family.

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Each one makes you feel that if you don’t collect them, you’ve missed out on 80 million!

I really envy you guys. Everyone has a secret recipe, but I only have a little red book with hundreds of thousands of secret recipes.

5. Immersive

No matter what type of account you have, it can be more or less matched with the word "immersive".

To put it simply, immersion means the sound produced by focusing on doing one thing without talking or adding any background sound.

The home account allows you to immerse yourself in going home, the study/handbook account allows you to immerse yourself in writing, and the food account allows you to immerse yourself in making...

You know what, the effects are pretty good.

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6. Asked 800 times/asked 8 times

The people on Xiaohongshu who persevere in following Amway’s recommendations are talking about you and me.

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7. Stand up!

At first glance it may sound a bit hostile, but in fact the meaning is to single someone out and praise him harshly!

Actual tests show that the best effect is when consumed together with "Ahhhhhhhh" and "Who invented this?". A popular title will come out directly. Anyone who uses it will know.

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8. Treasure/Private Collection

Everyone on Xiaohongshu is a treasure hunter, and they are also spying on other people's private treasures.

The sense of privacy in the words, "I'll only tell you this secret," makes people want to go in even more.

*Image source: Internet, copyright belongs to the creator, please delete if infringed

Randomly arranging and combining these emotional keywords will create an extremely contagious hit article title.

Let’s put this into practice.

Ahhhh, who on earth wrote this tweet? Show up! Directly deified!

All the ways to write Xiaohongshu titles that I have kept privately for a lifetime are here! I shouted out loud!

I've been asked 800 times how to write a title, why don't you like and save it?

Of course, titles and copywriting are not the only factors that lead to popularity. They just increase the probability of a note becoming popular when other conditions remain constant.

Whether we admit it or not, such a language and dialogue style has been formed on the Xiaohongshu platform. If you want to establish seamless connection and interaction with the vast majority of people on this platform, adapting to and following it is the shortcut and foundation for gaining a foothold on the Xiaohongshu platform.