Method 1: Use Baidu products to mine long-tail keywords There are many Baidu products that can mine long-tail keywords, such as: Baidu Encyclopedia Baidu Knows Baidu keyword recommendation tool Baidu Library Baidu Index In addition to the above, we can also directly accumulate our long-tail keywords through the "Baidu search drop-down menu" and "keywords at the bottom of the Baidu search results page". 1. Let’s talk about Baidu Encyclopedia first. The entries included in Baidu Encyclopedia are actually keywords. We use Baidu Encyclopedia to first select the target keywords related to your field of operation, and then integrate them to form long-tail keywords. 2. Baidu Knows Baidu Knows is a question-and-answer platform, so Baidu Knows is a good gathering place for long-tail keywords. If you want to dig out high-quality long-tail keywords, Baidu Knows is a place you must study. Because Baidu Knows actually indirectly reflects the issues that your target traffic is concerned about and the search methods. If you enter your main keywords in Baidu Knows, you will find that the search results page will give you words, phrases and short sentences related to your main keywords. What you need is to integrate the ones related to your field. These are all valuable resources. 3. Baidu Promotion Assistant Anyone who has ever bid knows this! You open the Baidu keyword tool in the background, then enter the main keyword, and the system will automatically match related words for you. You can filter them one by one according to your needs at that time. 4. Baidu Library The reason why Baidu Wenku was included is more because, for a data download website like Baidu Wenku, if there is traffic to download, it means that the traffic is at least very interested in the knowledge in this field, so it is also necessary to study this place. After searching for the main keywords in Baidu Wenku, you can sort out the long-tail keywords in the search results page. 5. Baidu Index This should be familiar to everyone, and I have mentioned this repeatedly in my diary. Open Baidu Index, enter the main keyword, and then you can see related popular keywords. If I enter whitening, you can see: 6. Baidu search drop-down box 7. Related recommendations at the bottom of Baidu search results Method 2: Use major search engines In addition to Baidu, there are many other search engines. for example: You can search for your main keywords in different search engines and sort them out. When you do this, you will find many good long-tail keywords with very little competition. When you optimize these, more surprises are waiting for you! Of course, in addition to these, for example, our shopping websites actually have search engine components. Moreover, shopping websites can greatly reflect people’s shopping needs and search habits in this field, so this field cannot be missed either. Speaking of shopping websites, there are many more things that can be derived from them. Another example is the major information and file sharing sites. Such as micro disk. For example, there are many major question-and-answer websites, such as Zhihu, 360 Q&A, Soso Q&A, iAsk, Ruguok, Tianya Q&A, etc. Method 3: Using input method For example, Sogou input method. For example, I searched for "whitening" in the search engine. Method 4: Determine long-tail keywords through antonyms This is very simple. For example, my main keyword is whitening. What is the antonym of whitening? It's dark yellow or black. That is, dark skin, dark skin So you can use this antonym to summarize: Causes of yellowish skin What to do if your skin is dark What to do if your skin is dark yellow How to turn dark skin into white How to whiten dark yellow skin Wait too much Method 5: Collect keywords that are prone to typos and make the best of them This is a covert method, but it works very well and is a unique approach! Hunan TV's "Metamorphosis", but some people search for it as "Metamorphosis" We can see that even if one word is wrong, the traffic will be very different. It's also a good way to avoid competition. Another example is train ticket booking. But many people search for "train ticket booking" There are too many examples like this. However, when we make the best of mistakes, we will invisibly have many more opportunities, with accurate traffic and less competition. With a little effort, our traffic and rankings will go up. Method 6: Questions or short sentences with tone This is very simple, for example, the commonly used format is: Method 7: Synonyms, or different regions and dialect expressions Let me give you a down-to-earth example. For example, potatoes, I think everyone has eaten them. However, people in different regions call potatoes differently. So potatoes have many nicknames, such as: potato, yam, steamed bun egg, ground egg, mountain egg, ground bean, etc. Method 8: Target keyword + attribute combination This is actually easy to understand, which is (model, purpose, manufacturer, brand, material name, supply, region, performance, color, characteristics, etc.) + keywords. Take skin care products for example, there are whitening products, moisturizing products, anti-yellowing products, etc., and they have different functions. This is to narrow the search scope again and again and add different restrictions. Method 9: Target keyword + brand or your ID This type of traffic is very accurate and has a high conversion rate. Generally, when we are constantly optimizing long-tail keywords and the traffic is growing and stable, we can slowly optimize the branded keywords. Author: Shared by SEO Research Center Source: SEO Research Center |
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