What is Douyin Xindong Takeaway? How can Douyin Xindong Takeaway merchants register and open a store?

This article mainly introduces the relevant information about what is Douyin Heart-beating Takeaway ? How do merchants register and open Douyin Heart-beating Takeaway stores? It is currently in the internal testing stage. When will this platform be officially launched? Let’s introduce when Douyin Heart-beating Takeaway will be released.

What is Douyin’s Heart-beating Takeaway?

A mini program for Xindong Takeaway has recently been added to the Douyin app. Many users are not clear about the function of this mini program and when it will be launched. Next, let the editor bring you an overview of the details of the Douyin Xindong Takeaway mini program.

What is Douyin Xindong Takeaway? How can Douyin Xindong Takeaway merchants register and open a store?

Douyin will soon launch a mini program called "Heart-beating Takeaway", with the slogan "Heart-beating Takeaway, eat what you love". It is reported that Douyin has set up a team for food delivery business and started testing on the Douyin platform recently. Xindong Food Delivery will temporarily only exist in the form of a mini program in the Douyin App, and may be opened first in first- and second-tier cities, and then gradually promoted to other cities.

What is Douyin Xindong Takeaway? How can Douyin Xindong Takeaway merchants register and open a store?

According to people familiar with the matter, XD Takeaway may first invite catering merchants on the Douyin platform to join, and have the merchants provide delivery services by themselves, but it is not ruled out that it may later become a takeaway platform that adopts an aggregation model and cooperate with Ele.me or Meituan. Compared with the food delivery platforms currently on the market, Douyin can provide users with more intuitive and real product information based on the short video content on the platform.

What is Douyin Xindong Takeaway? How can Douyin Xindong Takeaway merchants register and open a store?

In fact, as early as March 2020, Douyin had upgraded and launched the group buying function for corporate accounts, and added buttons such as hotel reservations. During the same period, Douyin also cooperated with Ele.me and Meituan, opened the same-city food delivery function, and allowed merchants to display ordering links on Douyin personal homepages. Then in September 2020, Douyin’s first “Heart-beating Restaurant List” event was launched in some areas.

In addition, Douyin has added a map service to the local page, where users can search for short video content related to food, entertainment, etc., and make online purchases through relevant links in the short video content, and then go offline to complete the purchase. Douyin once said, "Douyin's POI function mainly provides users with the ability to share their geographic location in videos. Users can obtain richer information and see a bigger world through this service. At the same time, we will try some extended services in line with user needs, such as scenic spot ticket booking, etc. There is no need to over-interpret it."

How to register and open a store on Douyin Xindong Takeaway

1. Douyin's "Heart-beating Takeaway" is currently in the testing phase and does not support merchants applying to join. Stay tuned! Interested friends can wait for a while and pay attention to Douyin's official news.

2. It is understood that the "Xindong Takeaway" mini program was recently launched on the Douyin App. Its takeaway business is currently mainly developed within the Douyin ecosystem and will not expand outward. It is reported that it will be opened first in first- and second-tier cities in the future, and then gradually promoted to the whole country.

The above is the details of what is Douyin Heart-beating Takeaway? How do merchants of Douyin Heart-beating Takeaway register and open a store? For more information about Douyin Heart-beating Takeaway, please pay attention to other related articles by Dongguan Feng Chao!