How much potential does NetQin's technology line have under the Blueberry strategy?

Recently, NetQin launched a new Blueberry strategy, which reorganized the original scattered business lines into two parallel ones: the blue technology business line and the berry entertainment business line.   Under the dual-line strategy, the entertainment business line is particularly eye-catching, while the technology business line is slightly dim. However, as long as we deeply explore the potential of the latter, enterprise mobile security and mobile medical care in the technology business line should not be underestimated.   Enterprise Mobile Security Gains Momentum   NetQin's paid mobile security model is no longer suitable for the usage habits of domestic mobile Internet users. According to NetQin's latest financial report, NetQin's personal consumer mobile security revenue has declined. NetQin has already focused its personal security business overseas, while making deeper layouts for enterprise mobile security business. It can be seen that mobile security, as NetQin's basic business, is still one of NetQin's foundations.   According to the latest financial report of NetQin, the revenue of enterprise mobile application business was 46 million US dollars, an increase of 33.6% from 34.4 million US dollars in the same period last year. The NQSky EMM mobile management platform of NetQin's subsidiary Guoxin Lingtong has become a designated procurement product of the central government and has been successfully selected into the terminal security management equipment product selection and procurement list of "Central Government Procurement Agreement Supply".   Nationwide Link is committed to building a mobile security system that includes mainstream mobile terminals and covers a variety of mobile application scenarios. Nationwide Link has extended its reach to major well-known companies and government departments, and even to the military industry. Currently, Nationwide Link's mobile products and solutions have provided mobile and mobile security solutions to more than 2 million mobile users at home and abroad, and will further expand overseas markets.   A study by US software company Symantec shows that the average economic loss to enterprises due to mobile security issues is as high as $429,000 each year.   A product development expert at Guoxin Lingtong once said, "Network security has become a serious issue that no government department, enterprise or institution can ignore. In particular, the development of mobile Internet has exposed mobile security risks to the overall security planning of the organization." As enterprises continue to become more mobile, enterprise mobile security has become increasingly prominent, and with it has emerged an untapped blue ocean market.   NetQin is confident in mobile healthcare   Mobile healthcare has become the focus of global giants. Foreign business giants have already begun to make large-scale layouts. Apple launched the HealthKit platform, and Google launched the Google Fit medical and fitness platform. Domestic BAT is not far behind, and each holds a card. Alibaba has the "Future Hospital" plan, Baidu has the "Beijing Health Cloud", and Tencent has chosen to invest in Dingxiangyuan.   Why are these giants making efforts in mobile healthcare? According to the latest forecast made by the Global System for Mobile Communications Association, by 2017, the scale of the global mobile healthcare market will reach 23 billion US dollars, and by 2020, this indicator is expected to exceed 49 billion US dollars. In China, the mobile healthcare market has great potential. According to the third-party agency iMedia Research, the scale of China's mobile healthcare market will reach 2.34 billion yuan this year and will exceed 12.5 billion yuan by the end of 2017.   Facing the upcoming mobile medical market, NetQin has also entered the market. Currently, NetQin Mobile Medical has two wholly-owned subsidiaries, Ruifeng Technology and Zhengding Fangxin. Among them, Ruifeng Technology has become one of Apple's top ten core solution providers in the world, and has in-depth cooperation with the world's largest single hospital, West China Hospital. The cooperation project has been designated as a national demonstration project for mobile medical care by the Ministry of Health.   Shi Wenyong, founder, chairman and chief operating officer of NetQin, once told the media that it is important to help patients find good doctors and hospitals, and NetQin is very confident in mobile medical care.   Whether it is enterprise mobile security or mobile healthcare, NetQin has already made in-depth layouts. Of course, other giants have also done their homework in these two areas. How to fight a good battle with technological advantages and stand out is the issue that NetQin needs to consider next.                            

As a winner of Toutiao's Qingyun Plan and Baijiahao's Bai+ Plan, the 2019 Baidu Digital Author of the Year, the Baijiahao's Most Popular Author in the Technology Field, the 2019 Sogou Technology and Culture Author, and the 2021 Baijiahao Quarterly Influential Creator, he has won many awards, including the 2013 Sohu Best Industry Media Person, the 2015 China New Media Entrepreneurship Competition Beijing Third Place, the 2015 Guangmang Experience Award, the 2015 China New Media Entrepreneurship Competition Finals Third Place, and the 2018 Baidu Dynamic Annual Powerful Celebrity.