Electric Technology Car News: After the success of the SUV market, can the CS55 save Changan with a price war with official price cuts?

Previously, Changan achieved good results in the SUV market, a battleground for Chinese brands. The CS35 and CS75 laid a solid foundation for their SUV family. Later, Changan began to try more market segments. The launch of the CS15 and CS95 gave Changan a relatively complete product line in SUV models. However, they did not stop there. At this year's Shanghai Auto Show, the new product CS55 received widespread attention. It is said that it will be officially launched on July 26. However, before the launch of the CS55, Changan officially reduced the price of all series and claimed to be the main price war. Can the CS55 save Changan this time?

Since its debut at the Shanghai Auto Show, Changan CS55 has aroused the curiosity of many people. The front face of CS55 looks quite solid, and the chrome grille in the middle is in bold letters CHANGAN, which looks very powerful. The headlights are in a regular shape, with lenses for the low beam and ordinary halogen light sources for the high beam. The Chenxing headlights seen at the Shanghai Auto Show are full LED light sources. The lower part is LED daytime running lights and turn signals, and the C-shaped shape also appears on CS85.

This car is positioned as an entry-level compact SUV. Its body is a little smaller than the CS75, but its wheelbase still has a certain advantage in the same level comparison. The roof of the CS55 has the same color as the body, and black is also available. It is just not known whether this color scheme is available for the entire series. In addition, from the side, the CS55 looks like a shortened version of the Land Rover Discovery Sport.

The door handles of the CS55 are designed with sharp angles, which looks quite masculine. The mid-range model uses 17-inch two-color five-spoke wheels, which look quite beautiful. The high-end model uses a larger 18-inch big wheel. The rear part is slightly plainer than the front part, and looks a bit like the shadow of the CS75. Like the headlights, the taillights also have no extraordinary shape. The brake lights and width lights use LED light sources, which are in line with the current mainstream level of this level.

After talking about the appearance, let's talk about the interior. Compared with the higher-positioned CS75 and CS95, the interior design style of Changan CS55 is more pleasing, especially the design of the center console. The design of the right panel of the center console has received continuous praise. On the one hand, it has a strong sense of hierarchy, and on the other hand, the red and black color combination is very mainstream, and it is decorated with imitation carbon fiber and red stitching, which is really beautiful.

The leather-wrapped three-spoke multi-function steering wheel is of a suitable size and is decorated with red stitching. Young people will definitely like the traditional mechanical instrument panel, which does not have many features. The central color LCD screen can display a wide variety of information, which can basically meet the driver's needs. The design of the central 8-inch LCD screen is a bit like the style of Chevrolet's models. The LCD screen has a clear display effect and also integrates Baidu CarLife and other functions. The operation adopts LCD touch + physical button mode.

In terms of power, the Changan CS55 is equipped with the Changan BLUE CORE 1.5T turbocharged engine, which is currently known to have a maximum output of 156 horsepower. The panels on both sides of the gearbox lever are also decorated with imitation carbon fiber, and the electronic handbrake button is located on the left side of the panel.

From the perspective of comprehensive product strength, Changan CS55 is not inferior to its brother CS75. On the contrary, its more refined appearance and interior design are likely to win more favor from consumers. Combined with the current price ladder of Changan SUV products, it is very likely that the final price of CS55 will be between 80,000 and 130,000 yuan. As long as the final price is reasonable, Changan CS55 is likely to become a powerful competitor in the Chinese brand compact SUV market.

As a winner of Toutiao's Qingyun Plan and Baijiahao's Bai+ Plan, the 2019 Baidu Digital Author of the Year, the Baijiahao's Most Popular Author in the Technology Field, the 2019 Sogou Technology and Culture Author, and the 2021 Baijiahao Quarterly Influential Creator, he has won many awards, including the 2013 Sohu Best Industry Media Person, the 2015 China New Media Entrepreneurship Competition Beijing Third Place, the 2015 Guangmang Experience Award, the 2015 China New Media Entrepreneurship Competition Finals Third Place, and the 2018 Baidu Dynamic Annual Powerful Celebrity.