How did Sony's OLED TV A1 win over the founder of What's Worth Buying?

What exactly should a perfect TV look like? It seems difficult to answer at first.

There are so many choices on the market, but it always seems difficult to find a perfect one (one that you won't hesitate to pay for). In fact, in the final analysis, it is because you haven't encountered a product that you fall in love with at first sight and that cannot be replaced by other imaging equipment.

Yesterday, when I was browsing What's Worth Buying, I accidentally saw an experience article about Sony TV A1. In fact, for me, this revolutionary OLED TV and "screen sound" and other black technologies are not unfamiliar at all. After all, it is now the most "hot" product in the color TV market. Then I took a closer look and found that this article was actually written by Sui Guodong (riantboy), the founder of What's Worth Buying. Although Boss Sui is very low-key, he has not escaped the eyes of the editors who have been hanging around in major digital forums and websites for many years. "What's Worth Buying Founder recommends what TV is most worth buying" sounds very important. What kind of TV can get such high praise from Sui Guodong? "If you are someone who has an extreme pursuit of TV, Sony A1 is undoubtedly the most worthwhile recommendation." This year, I will also give you a serious popular science (serious face.jpg).

In the past period of time, I have indeed wanted to buy an OLED TV more than once. However, after seeing many real products, I did not find any product that could really impress me. The reason is that, apart from some of the self-luminous characteristics of OLED, the TV itself does not have many evolutions that surprise me, so it is naturally difficult to convince me to pay for that little difference. The Sony A1 broke my prejudice against OLED TVs. From its stunning appearance at CES at the beginning of the year to its strong recommendation by Mr. Sui today, in just 4 months, I have witnessed the eye-catching strength of this annual flagship TV - Sony A1. From industry experts to media colleagues to mass consumers, all of them have praised it.

What is the first impression people have of a TV? Of course, it’s the appearance. Who doesn’t want their TV to have a crazy cool and awesome design?

Sui Guodong wrote in his article that "In recent years, the appearance design of TVs has been mainly narrow-framed, ultra-thin, metal base, etc., and the homogenization phenomenon is serious. After watching for a long time, it is inevitable that it will feel monotonous." This is a fact. More than 90% of TVs do not meet the minimum requirement of "outstanding design." Obviously, Sony A1 is not in this "homogenization" team.

Sony A1's minimalist design makes people feel that this is no longer an ordinary TV, but more like a canvas that is fascinating. There is no base, only a narrow frame. This is probably the so-called "less is more"! Not long ago, Sony A1 also won the highest award of the 2017 Red Dot Design Award, which is really well deserved. In terms of appearance, there should be no model that can surpass A1 nowadays.

Not to mention, Sony A1 also has a fantastic screen sound field black technology, and a groundbreaking idea of ​​a built-in subwoofer in the bracket. Sony A1 directly turns the entire screen into a "speaker", and the sound comes with the picture. Not only is the three-dimensional sense strong, but also based on speaker positioning and other technologies, it can truly achieve the "unity of sound and picture" that previous TVs could not provide, and it is so immersive... (I am Hu Ge, don't you think it's magical?)

In addition to design and sound quality, the picture quality of Sony TV is naturally a focus that cannot be avoided. As a "faith brand" with a large number of fans, Sony's craftsmanship is well-known in the industry. Whether it is the LCD flagship Z9D of Sicong's husband, or the OLED TV A1, Sony is trying its best to achieve the best picture quality. Mentioning the X1 advanced processing chip and HDR image-by-image reconstruction may be too technical, but Sui Guodong commented that "the picture of Sony A1 looks realistic and smooth", isn't it because of the protection of these technologies? Sony makes professional-grade OLED monitors, and its image processing skills are by no means covered.

In addition, automatically enabling the appropriate picture quality mode for external devices such as Sony PS is also a humanized design that Sony has always insisted on but is not well known. Game enthusiasts can enjoy an immersive, ghost-free new TV experience. Are you as eager to try it as I am?

It should be said that as the head of the most authoritative consumer product recommendation platform, Sui Guodong must be very discerning. As for the breakthrough and innovation of this A1 TV, not only Sui, but also I was stunned when I saw its true appearance in the direct store. It ignited my desire to buy OLED TV for the first time. This year, there is really no TV more worth buying than Sony A1.

Finally, how much does this "high-end" OLED TV cost? The official price is 24,999 yuan for the 55-inch version and 35,999 yuan for the 65-inch version. Is that totally unexpected?

According to sales data from Aowei Cloud Network, Sony A1 TV has occupied more than 30% of the OLED TV market just three weeks after its release, and the 65-inch A1 has firmly topped the list of best-selling models, with amazing money-making ability. In response, Skyworth and other friendly companies also responded with a full-line price reduction strategy. After all, "black technology is difficult to achieve for a while, and other manufacturers can only compromise on price first." Having said so much, if you also like Sony A1 TV, log in to e-commerce platforms such as JD.com, Suning, and Tmall immediately, and you can easily plant the grass for this industry-leading OLED TV!

As a winner of Toutiao's Qingyun Plan and Baijiahao's Bai+ Plan, the 2019 Baidu Digital Author of the Year, the Baijiahao's Most Popular Author in the Technology Field, the 2019 Sogou Technology and Culture Author, and the 2021 Baijiahao Quarterly Influential Creator, he has won many awards, including the 2013 Sohu Best Industry Media Person, the 2015 China New Media Entrepreneurship Competition Beijing Third Place, the 2015 Guangmang Experience Award, the 2015 China New Media Entrepreneurship Competition Finals Third Place, and the 2018 Baidu Dynamic Annual Powerful Celebrity.