Tesla will provide Model 3 Performance owners with free lifetime supercharging service, a new way to stimulate sales

Tesla will provide Model 3 Performance owners with free lifetime supercharging service, a new way to stimulate sales

According to foreign media reports, Tesla's owner referral reward program was updated on August 1, local time. In the future, not only Model S and Model X models can enjoy lifetime free supercharging service, but Model 3 performance models can also enjoy this treatment.

The previous plan was that Tesla old car owners could share their exclusive referral link with friends, so that they could get unlimited lifetime free Supercharging service (before September 16, 2018) when they bought a new Model S or Model X. The referral link could be used up to 5 times. After September 16, 2018, customers who bought a car using the referral link could use the Supercharging service for free within 1 year.

This change in plan is undoubtedly good news for users and potential buyers of the Model 3 Performance version. Now if they want to get free lifetime Supercharging service, they have less than two months (now - September 16, 2018) to purchase the Model 3 model.

Tesla's move is intended to stimulate sales of its more profitable Model S, Model 3 and Model X this quarter, thereby improving its profitability.

Tesla had built up inventory of the Model 3 in June, but because the U.S. federal tax credit requires that deliveries reach 200,000 units before the subsidy is available, Tesla has delayed shipping the Model 3 to Canada.

A week before reaching its 200,000-delivery milestone, Tesla spurred Model 3 sales by opening up ordering for higher-end trims to all order books, while also adding all-wheel drive and performance options.

Tesla was extremely short of money this quarter, and expanding the scope of free charging is expected to encourage consumers who are on the sidelines about the Model 3 Performance version to place orders and ease the financial constraints.

As a winner of Toutiao's Qingyun Plan and Baijiahao's Bai+ Plan, the 2019 Baidu Digital Author of the Year, the Baijiahao's Most Popular Author in the Technology Field, the 2019 Sogou Technology and Culture Author, and the 2021 Baijiahao Quarterly Influential Creator, he has won many awards, including the 2013 Sohu Best Industry Media Person, the 2015 China New Media Entrepreneurship Competition Beijing Third Place, the 2015 Guangmang Experience Award, the 2015 China New Media Entrepreneurship Competition Finals Third Place, and the 2018 Baidu Dynamic Annual Powerful Celebrity.

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