The Xi'an Mercedes-Benz oil leak incident not only did not affect Mercedes-Benz's sales in the Chinese market, but the popularity may have played a certain role in boosting it. Recently, the latest data released by Mercedes-Benz showed that its global sales in April reached 181,900 vehicles, a year-on-year decline of 5.5%. From January to April 2019, the brand's cumulative sales reached 742,800, a year-on-year decline of 5.6%. In sharp contrast to the decline in global sales, in April, Mercedes-Benz's sales in the Chinese market hit a record high for the same period. In that month, the brand sold 57,700 new cars, a year-on-year increase of 0.8%. From January to April 2019, Mercedes-Benz sold 232,100 vehicles in China, a year-on-year increase of 2.2%. Mercedes-Benz's sales in China accounted for more than 31% of its global sales. It is also worth mentioning that Mercedes-Benz's sales in the Asia-Pacific region are generally good. In addition to setting a new sales record in the Chinese market, the cumulative sales of the Mercedes-Benz brand in Singapore and Vietnam from January to April 2019 also set new historical records for the same period. Not long ago, the official Weibo account of the State Administration for Market Regulation stated that after the "Xi'an Mercedes-Benz oil leakage incident" occurred on April 11, the State Administration for Market Regulation attached great importance to it and immediately asked the Shaanxi Provincial Market Supervision Bureau and the Xi'an Municipal Market Supervision Bureau to immediately intervene in the investigation, severely punish illegal acts, and promptly announce the results of the handling. On May 10, the State Administration for Market Regulation summoned Mercedes-Benz regarding this incident and related issues. The Administration’s Network Transaction Supervision and Management Department, Price Supervision, Inspection and Anti-Unfair Competition Bureau, and Quality Development Bureau put forward specific rectification requirements. The relevant department heads of the State Administration for Market Regulation pointed out that the "Xi'an Mercedes-Benz oil leak incident" has attracted continuous attention from all walks of life since its occurrence a month ago, causing a major impact nationwide and exposing some long-standing and widespread problems in the automotive industry. In particular, the 4S stores charging "financial service fees", misinterpreting the "three guarantees" regulations for automobiles, bundling sales, forced consumption, additional charges, and poor after-sales service quality have become the pain points that consumers strongly reflect. As a winner of Toutiao's Qingyun Plan and Baijiahao's Bai+ Plan, the 2019 Baidu Digital Author of the Year, the Baijiahao's Most Popular Author in the Technology Field, the 2019 Sogou Technology and Culture Author, and the 2021 Baijiahao Quarterly Influential Creator, he has won many awards, including the 2013 Sohu Best Industry Media Person, the 2015 China New Media Entrepreneurship Competition Beijing Third Place, the 2015 Guangmang Experience Award, the 2015 China New Media Entrepreneurship Competition Finals Third Place, and the 2018 Baidu Dynamic Annual Powerful Celebrity. |
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