BYD promotes traditional Chinese sports into the Olympics, helping "dragon boat racing into the Olympics"

On August 11, BYD and the Chinese Canoe Association signed a contract in Shenzhen to become the "Strategic Partner for Dragon Boat Entry into the Olympics". The two sides will carry out in-depth cooperation in many fields such as promoting dragon boat entry into the Olympics and designing and developing "competitive dragon boats". Liu Aijie, Chairman of the Chinese Canoe Association, Meng Guanliang and Yang Wenjun, the world champions of men's double rowing in the Athens and Beijing Olympics, and Wang Chuanfu, Chairman and President of BYD Co., Ltd., attended the signing ceremony.

Liu Aijie said that the traditional sport of dragon boat racing is not only the inheritance of Chinese culture, but also contains the spirit of unity, hard work and progress. Dragon boat racing will become a performance event at the 2020 Tokyo Olympics, which means that traditional Chinese sports are rapidly moving towards the world's highest stage. The strategic cooperation with BYD on "dragon boat racing in the Olympics" will undoubtedly inject strong impetus into the official inclusion of dragon boat racing in the Olympic Games.

Wang Chuanfu believes that the dragon boat spirit of "unity, cooperation, hard work and progress" is the embodiment of the excellent character of the Chinese nation. As a representative of China's national brands, BYD also regards the promotion of dragon boat racing into the Olympics as its own responsibility. It will integrate the inheritance and promotion of the dragon boat spirit into the dream and practice of serving the country through industry, insist on technological innovation, and demonstrate the responsibility and commitment of Chinese brands to keep moving forward in the new era.

In promoting the inclusion of dragon boats in the Olympic Games, the Chinese Canoeing Association was commissioned by the International Rowing Federation to design competitive dragon boats. As the "strategic partner for dragon boats entering the Olympics", BYD's latest achievements in the field of technological innovation will also be applied to the design and development of competitive dragon boats: for example, the Dragon Face design language installed on the Han model combines the Chinese dragon totem with Western functional aesthetics; BYD also optimizes the aerodynamics of the entire vehicle to reduce the drag coefficient of the Han to the world's leading 0.233Cd. These undoubtedly build users' confidence in the technology and quality of Chinese manufacturing, and also add technological impetus to the inclusion of dragon boats in the Olympics. We believe that guided by the spirit of dragon boats and driven by technological innovation, BYD will surely help the "Chinese Dragon" move forward, let the Chinese dragon boats shine in the world arena, and realize the dream of shining on the Olympic stage as soon as possible.

As a winner of Toutiao's Qingyun Plan and Baijiahao's Bai+ Plan, the 2019 Baidu Digital Author of the Year, the Baijiahao's Most Popular Author in the Technology Field, the 2019 Sogou Technology and Culture Author, and the 2021 Baijiahao Quarterly Influential Creator, he has won many awards, including the 2013 Sohu Best Industry Media Person, the 2015 China New Media Entrepreneurship Competition Beijing Third Place, the 2015 Guangmang Experience Award, the 2015 China New Media Entrepreneurship Competition Finals Third Place, and the 2018 Baidu Dynamic Annual Powerful Celebrity.