100,000 units sold! DeepBlue enters a new journey, once again proving its super-range extended-range technology

14 months, 100,000 vehicles!

On September 22, DeepBlue officially announced that it had achieved its first 100,000 units! It took only 14 months from the launch of the first model to sales exceeding 100,000. The DeepBlue brand has successfully reached a major milestone and created a new record for the fastest sales of 100,000 units for an independent new energy brand.

Prior to this, Deep Blue also held the record for the fastest monthly and cumulative deliveries of new energy vehicles in China. Thanks to the "super-range extended-range" technology, the Deep Blue brand has continuously broken through itself, launched a twin product matrix, and continuously refreshed speed records, showing a steady and rapid development momentum, adding another step to the rise of China's automobile industry.

This time, "Deep Blue Speed" created a highlight moment for Chinese brands.

Super-range extension, a new energy technology path more suitable for China's travel environment

Data from the China Machinery Industry Federation shows that in the first half of this year, China's new energy vehicle production and sales totaled 3.788 million and 3.74 million, respectively, with year-on-year growth rates exceeding 40%. At present, China's new energy vehicles have entered a new stage of high-quality development with scale and globalization.

As a leader in all-scenario smart travel, DeepBlue Auto has a deep insight that the range-extended model is a new energy technology path that is more suitable for the travel needs of Chinese users at this stage. It vows to be "the industry's first range-extended technology and the industry's first range-extended brand" to completely end the range anxiety, energy replenishment anxiety and safety anxiety of electric vehicles for users.

DeepBlue Super Range Extender has 164 core technologies and 1,286 patents, achieving multiple industry firsts and leading differentiated advantages in the same class. Relying on the "Super Range Extender" technology, DeepBlue brings users four major values: pure electric drive, long endurance, low energy consumption, and true safety, meeting users' full-area travel needs, allowing users to enjoy the fun of electric travel with peace of mind, while demonstrating DeepBlue Automobile's technical confidence in accelerating the electric era.

Empowered by the "super range extender" technology, Shenlan has achieved pure electric drive with seamless operation of the range extender in the entire range. Whether it is high or low speed, the range extender can start and stop seamlessly and operate in stealth mode, bringing users a quiet, smooth, shock-free and imperceptible driving experience like pure electric in the entire range and all working conditions.

In daily urban commuting scenarios, the super-extended range of pure electric driving is up to 200km (CLTC), allowing users to go a week without charging. For long-distance travel on holidays and weekends, the comprehensive range of up to 1,200km (CLTC) greatly expands the radius of self-driving travel, allowing users to avoid mileage anxiety.

In order to reduce users' energy consumption costs, the super-range extender achieves a maximum generator efficiency of 96% through technical innovations such as high compression ratio deep Atkinson cycle. Under CLTC conditions, 1L of oil can generate about 3.3 degrees of electricity, and the power feeding fuel consumption is as low as 4.5L/100km, reaching the industry-leading level.

The safety of users’ vehicles is of paramount importance. In order to dispel users’ anxiety about electric vehicle safety, DeepBlue Auto has developed its own iBC digital battery steward technology to achieve 24h battery monitoring and 10ms rapid alarm, effectively avoiding thermal runaway, pushing power battery safety to a new level and resolving users’ safety anxiety.

The twins work together to break out of their respective red ocean markets

Relying on the "super-range extension" key core technology that is independently controllable, DeepBlue's "twin stars" SL03 and S7 have frequently set new delivery records since their launch, leading their peers in their respective segments with strong momentum, and fully demonstrating the strength of their hard-core products. DeepBlue SL03, the first strategic model of the DeepBlue brand, achieved monthly deliveries of over 10,000 in the fifth month after its launch, making DeepBlue the fastest new energy brand in China to achieve monthly deliveries of over 10,000. DeepBlue S7, the brand's second strategic model, achieved cumulative deliveries of over 10,000 within 35 days of the start of large-scale deliveries, becoming the fastest cumulative delivery of over 10,000 new energy vehicles in China. It achieved monthly deliveries of over 10,000 two months after its launch, setting a record for the fastest monthly delivery of over 10,000 new energy vehicles in China.

Among them, the first strategic model, the Deep Blue SL03, focuses on the core technology of "super-range extension", and the two core values ​​of "high performance" and "high intelligence" drive industry changes, providing users with new travel value that continues to lead the future. In August this year, the SL03, which was launched for one year, was renewed and optimized in three aspects: appearance, cockpit, and driving control, achieving more than 40 experience renewals, and fully expanding the comprehensive product strength. In terms of configuration, in addition to the technological and fashionable cockpit, it is also equipped with luxurious configurations such as a 14.6-inch sunflower screen and an AR-HUD holographic augmented reality system, bringing users a more comfortable driving experience. In terms of performance, the rear-wheel drive gene + super-range extension brings users better control performance and driving pleasure, and is the best choice for new energy sedans.

As the second strategic model, Deep Blue S7 is equipped with five industry-first configurations, including the Force Super Electric Drive, Force Intelligent Range Extender, dual zero-gravity massage seats in the front row, 15.6-inch Sunflower Screen, and 12.3-inch Super Sense Smart Screen for the co-pilot. It also features a rare pure electric + rear-drive control combination in the same class, allowing users to fully experience the driving pleasure of pure electric rear-drive models, taking into account both riding comfort and sports control fun, and the super-sense driving pleasure exceeds expectations. It has continuously refreshed the delivery record since its launch, becoming a veritable hit, and leading the same-class competitive products in the mainstream price range.

Create Deep Blue Temperature through Co-creation

While deepening the super-range extension for users, Shenlan is also firmly promoting the co-creation model, allowing users to participate in the iteration and renewal of vehicle models to achieve mutual benefit and win-win symbiosis for both parties.

Adhering to the concept of "customer first, attentive service", Shenlan insists on starting from the user's perspective, taking into account a more comfortable car experience choice for new and old users, from software OTA upgrades to the upcoming hardware OTH upgrades, truly achieving frequent use and newness, once again demonstrating the Shenlan brand's forward-looking concept of car manufacturing and its responsible attitude towards users.

The co-creation concept that has both attitude and warmth demonstrates huge potential and vitality, allowing the Deep Blue brand to win the favor and recognition of 100,000 users in just over a year.

Conclusion

In the rapidly developing Chinese new energy vehicle market, DeepBlue firmly believes that China will surely give birth to a world-class automobile brand. As a leader in all-scenario smart travel, DeepBlue Auto has achieved the industry-leading "DeepBlue Speed" with its challenging spirit of daring to break through in the current highly involuted new energy vehicle market. In the future, DeepBlue Auto will make a comprehensive layout from the dimensions of production and sales targets, global layout, product planning, strategic cooperation, etc., and with an annual R&D investment of no less than 10%, continue to create technological cutting-edge, build a more powerful product matrix, and fully promote the development of global electrification and intelligence.

As a winner of Toutiao's Qingyun Plan and Baijiahao's Bai+ Plan, the 2019 Baidu Digital Author of the Year, the Baijiahao's Most Popular Author in the Technology Field, the 2019 Sogou Technology and Culture Author, and the 2021 Baijiahao Quarterly Influential Creator, he has won many awards, including the 2013 Sohu Best Industry Media Person, the 2015 China New Media Entrepreneurship Competition Beijing Third Place, the 2015 Guangmang Experience Award, the 2015 China New Media Entrepreneurship Competition Finals Third Place, and the 2018 Baidu Dynamic Annual Powerful Celebrity.