After the Ideal L9 and other competitors were already selling well, the Huawei M9 finally came out late. It was advertised as the "best smart SUV under 10 million yuan". With a price of 469,800 yuan, more than 30,000 orders came in an instant. Since then, orders have continued to pour in. Huawei wrote in its battle report that evening: M9's orders exceeded 50,000 within 2 hours of its launch.

The reason why Wenjie M9 is so popular is closely related to its positioning and quality.

According to Yu Chengdong, this full-size flagship SUV has a flat floor similar to that of an MPV for the first time. It has the HUAWEI ADS 2.0 advanced intelligent driving system. The pure electric version is equipped with an 800V high-voltage silicon carbide platform and has a range of 630 kilometers. The extended-range version uses the pure electric drive extended-range platform 4.0, with a range of 175 kilometers and a fuel consumption of only 6.9 liters per 100 kilometers. The two have achieved 0-100km/h acceleration results of 4.3 seconds and 4.9 seconds respectively, bringing performance comparable to that of a sports car to the full-size SUV. In addition, it is also equipped with a 4-piston fixed caliper high-performance brake system throughout the series to ensure excellent braking performance.

In terms of interior design, the highlights are mainly concentrated on the revolutionary configuration, including six equal-weight first-class seats, triple screens, and a giant projection screen. If you add the star ring scatterer and the HUAWEI SOUND 2.0 audio system with Schroeder scattering acoustic technology, the clear and immersive sound effect not only surpasses the traditional car audio manufacturers Bowers & Wilkins and Bang & Olufsen, but also allows the "luxury cinema" attribute deliberately created by the M9 to be presented in the car space for the first time.

In terms of body safety, the Wenjie M9 is naturally no less impressive. The 9,000-ton die-casting machine produces the world's largest integrated die-cast aluminum body, ensuring the vehicle's sturdiness and safety. The "Kunpeng Spreading Wings" design of the smart headlights is even more eye-catching, and together with the high-precision ADB function, it improves night vision by 185%, further ensuring driving safety.

Why is the M9 so popular?

Since its birth, the Huawei Wenjie has shown its "dark horse" sales, with more than 75,000 units sold in less than a year. With the launch of the M9, Huawei Wenjie series has completed the most important part of its full-size models, the M9 is suitable for both business and family use.

In fact, the launch of M9 is not only a bold attempt by Huawei in the field of smart cars, but also its most powerful attack on the high-end SUV market. It is well known that Huawei has always been successful in the high-end products and brands, such as its unique position in the mobile phone market. Behind this, or the high premium that users are willing to pay for it, all comes from Huawei's dominance in the field of technology. From motors to electronic controls to systems, Huawei has done everything by itself and produced fist-level products that are ahead of the industry. In a word, Chinese users are willing to pay for technology leaders like Huawei, which includes both recognition of the value of the product itself and high praise for the responsibility assumed by the Huawei brand.

The first is the Hongmeng 4.0 smart cockpit of the Q9 . It is not just the control center of the vehicle, but more like a personal assistant, entertainment center, and information hub. Its highlight is its multi-functional interactive capability, which allows you to easily share information and content between multiple screens in the car. For example, with just a simple operation, the selection in the front row can be instantly transmitted to the rear screen, realizing convenient information sharing.

Its super desktop function allows mobile phone applications to be easily transferred to the car computer. Whether it is entertainment games or business applications, they can be experienced on the large screen in the car. If it is supplemented by the linked aerial photography function, the car computer screen will become a large canvas, showing the beautiful scenery along the journey and bringing a different visual feast.

The credit behind this comes from Huawei's self-developed Ark graphics engine. Because of its existence, every touch and operation of the driver and passengers can be smoother. It can be said that Huawei's Hongmeng 4.0 smart cockpit not only improves the technical level, but also completely changes the internal experience of smart cars. This is also a huge leap in the field of intelligent driving.

Secondly, the ADS 2.0 system marks a major leap forward for Huawei in intelligent driving assistance technology. Its "black technology" is that it can operate without high-precision maps. By reducing the reliance on LiDAR, combining cameras and ultrasonic sensors, and optimizing algorithms, it significantly improves the flexibility and accuracy of autonomous driving. This means that it can easily handle both busy streets in the city and sparsely populated roads, because it no longer needs to rely on accurate map data, greatly expanding the scope of application and practicality of the system, and bringing drivers a safer and smarter driving experience.

The M9 is equipped with a cutting-edge three-electric system that integrates a large-capacity battery, a high-efficiency motor, and an advanced electronic control system. This combination not only improves energy density and power performance, but also achieves more precise energy management. The overall driving experience is significantly improved, and the vehicle's energy efficiency is also optimized.

Superior performance

The M9 is not only one step ahead in intelligent technology, but as a high-end intelligent SUV of the Huawei brand, its full configuration and excellent performance are also the guarantee for it to stand out in the market. Especially in terms of motor power, seat configuration and space design, the M9's high-end intention has already overflowed.

In terms of motor power, the performance of the Wenjie M9 is impressive. The motor power of its extended-range version is as high as 365kW, while the pure electric version is even higher, reaching 390kW, significantly exceeding the 330kW of the full range of corresponding competing products. This strong output not only means stronger power, but also ensures the efficient performance of the vehicle.

In terms of seat configuration, the M9 also demonstrates Huawei's high-end positioning. The front row of the vehicle is equipped with a luxurious queen-size passenger seat, and the second row is equipped with zero-gravity seats, which greatly enhances the comfort and luxury of riding. In addition, the front and rear adjustable design of the second and third row seats and the step-free entry and exit method provide passengers with a more flexible and comfortable riding experience, making the M9 significantly superior to its competitors in this field.

In terms of space design, the length, width and height of the M9 are 5230mm, 1999mm and 1800mm respectively, and the wheelbase is 3110mm, which is the leading size among similar models. This spacious interior space not only provides passengers with an ultimate comfortable experience, but also demonstrates Huawei's strength and ambition in the high-end SUV market.

M9, a milestone in the industry's maturity

Huawei M9, this D-class luxury SUV, not only marks Huawei's aggressive entry into the high-end car market, but also demonstrates its technological strength in all aspects. Although its real competitors are more new players such as Ideal L9, it has the courage to go up and face international giants such as Mercedes-Benz GLS and Land Rover Range Rover.

The market has long been looking forward to Huawei's performance in high-end automobiles, which can be seen from the pre-sale of the M9 and its leading position in Hongmeng system and intelligent driving technology. However, despite its significant technological advantages, the M9 still faces many challenges in the future. How to gain a firm foothold in the high-end market will be its key test.

In the future, the M9 will not only have to compete head-on with established luxury brands such as Mercedes-Benz and Land Rover in the high-end market, but will also have to manage consumers' expectations for intelligent functions. At the same time, it will also need to work hard to effectively differentiate itself from the M7 in terms of market education.

In general, Huawei's M9 has already occupied a place in the high-end SUV market with its dual advantages in technology and brand. As long as Huawei effectively responds to challenges and implements the correct market strategy, it is expected to succeed not only in the high-end market, but also become a milestone for the M9 brand to mature in the automotive industry.

The reason why 91che makes such a conclusion is mainly because of the precise positioning and product innovation of the Wenjie M9 itself. Whether it is family travel, business use, city commuting, or long-distance travel, the M9 can provide corresponding solutions; from advanced driving assistance systems to augmented reality HUD, from multi-screen entertainment systems to air springs and CDC shock absorption systems, every configuration of the M9 can meet the needs of specific scenarios.

Looking at the entire automotive industry, there are many brands that can achieve one of these, but very few brands can achieve all of them. The M9 has truly integrated many scene functions into one car, and has innovative solutions for different life scenarios. From this pioneering perspective, the M9, positioned as a luxury SUV, will not only be the focus of today's market, but also has the power to change tomorrow.

As a winner of Toutiao's Qingyun Plan and Baijiahao's Bai+ Plan, the 2019 Baidu Digital Author of the Year, the Baijiahao's Most Popular Author in the Technology Field, the 2019 Sogou Technology and Culture Author, and the 2021 Baijiahao Quarterly Influential Creator, he has won many awards, including the 2013 Sohu Best Industry Media Person, the 2015 China New Media Entrepreneurship Competition Beijing Third Place, the 2015 Guangmang Experience Award, the 2015 China New Media Entrepreneurship Competition Finals Third Place, and the 2018 Baidu Dynamic Annual Powerful Celebrity.