Apple insider reveals: The new MacBook Pro is a product of compromise
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After the new MacBook Pro was launched, it was plagued by various problems, and Apple's way of handling it was extremely bland. Many Apple fans complained that they regretted buying it. It has to be said that the new generation of MacBook Pro can actually do better than it is now, such as the battery life that everyone complains about, which can be longer, but Apple deliberately did not do so. To put it bluntly, it is the result of the game between technology and marketing. An insider of Apple's Mac business gave an insider in an interview with Bloomberg that in order to catch up with the Christmas shopping season, Apple's internal marketing talents finally made engineers compromise and rushed to release the new generation of MacBook Pro. In fact, the 12-inch MacBook is also the product of a compromise made by marketing decisions overwhelmed engineering decisions. Insiders emphasized that Apple originally planned to use a high-capacity battery pack for the new MacBook Pro to obtain longer battery life, but if it really did so, it would not be able to catch up with the Christmas sales season, so they were forced to choose a standard square battery and use the previous design. In addition, the report also mentioned that the original upgrade of the new MacBook in 2016 was that some Apple engineers wanted to add a Touch ID fingerprint scanner to it and add a second USB-C interface; but in the end, the result was that this upgrade included a new rose gold color option and a standard speed increase. What Apple is doing now is requiring its engineers to take two different approaches to new product design, which undermines their efforts.As a winner of Toutiao's Qingyun Plan and Baijiahao's Bai+ Plan, the 2019 Baidu Digital Author of the Year, the Baijiahao's Most Popular Author in the Technology Field, the 2019 Sogou Technology and Culture Author, and the 2021 Baijiahao Quarterly Influential Creator, he has won many awards, including the 2013 Sohu Best Industry Media Person, the 2015 China New Media Entrepreneurship Competition Beijing Third Place, the 2015 Guangmang Experience Award, the 2015 China New Media Entrepreneurship Competition Finals Third Place, and the 2018 Baidu Dynamic Annual Powerful Celebrity. |
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