BlackBerry also said that it would abandon its mobile phone business if it is not profitable next year

BlackBerry also said that it would abandon its mobile phone business if it is not profitable next year

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Today, the structure of the mobile phone market has basically been formed. Apple and several major Android manufacturers are competing for market share. However, some old mobile phone manufacturers are gradually declining. The Nokia dynasty has long ended, and Windows phones have performed poorly. BlackBerry, once a mobile phone overlord, is now on the verge of a dying mobile phone business.

According to foreign media reports, at the Code/Mobile conference yesterday, BlackBerry CEO John Chen said that if BlackBerry's smartphone business is not profitable next year, it will consider abandoning the mobile phone business.

According to statistics, the current market share of BlackBerry operating system is less than 1%, which is less than that of Windows Phone. Although BlackBerry has always been favored by business people, government personnel and literary youth, its convenience and popularity are far from iPhone and Android phones. BlackBerry's mobile phone sales target is at least 5 million units per year, but so far, its smartphones equipped with its own BlackBerry operating system have performed mediocrely in the market, so BlackBerry has to consider changing its strategy and launching its first smartphone running the Android system - Priv. Chen Shouzong also said that if they plan to abandon the BlackBerry10 operating system in one or two years, then BlackBerry will transfer all security features to the Android platform. In this way, the BlackBerry operating system will be completely forgotten by the market and become another fallen superstar operating system after Symbian.

BlackBerry is not the only company whose mobile phone business is in trouble. Just yesterday, Sony's current CEO Kazuo Hirai said in an interview with reporters that if the smartphone business breaks even next year or later, the company will retain it, otherwise, it will abandon the mobile phone business.

It seems that it is not easy to turn the situation around in the mobile phone business. BlackBerry is currently facing the same dilemma as Sony. Like Sony, BlackBerry has also issued itself an ultimatum this time and changed its development direction and strategy. Using the Android platform has solved the problem of insufficient mobile applications of BlackBerry, which has helped BlackBerry solve the problem of the market. However, whether Android phones can occupy a place in the saturated market today still needs to be verified by the market. For many people, BlackBerry is a company with its own feelings. If the products are amazing enough, I believe it will not be difficult to turn the situation around.

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