If all mobile phone manufacturers told the truth: iPhone

As we all know, what do mobile phone manufacturers love to do most? Without a doubt, they definitely don't tell the truth. If they tell the truth, who will buy a mobile phone? If they can fool people, they will fool them. If they can't fool people, they will find ways to fool people. In the past few years, mobile phone manufacturers have produced various words at press conferences that sound very impressive, but if you think about it carefully, it seems to be just that.

So let’s assume that if all mobile phone manufacturers tell the truth, what will the mobile phone launch conference be like?

This time we use the unreleased iPhone 12 as an example (Sorry, Cook!!!)

Before telling the truth

Cook: In the design of iPhone 12, we decided to use technology to pay tribute to the classics, so our new phone design highly restored the core appearance design of the classic iPhone 4 of the first generation of iPhone - vertical border, paying tribute to this great era, paying tribute to Jobs, and paying tribute to Apple.

In terms of usage, in order to innovate the user experience and ensure the battery life of the mobile phone, we use OLED screen, which has softer visual effects and better color display effects.

In addition to the above upgrades, we have also noticed another problem. I don’t know if you have noticed a problem in recent years, that is, there is more and more garbage around us, and the environment we live in is being polluted. A large number of plastic products and toxic and harmful electronic products flow into the ocean, lakes, soil and even the air in the form of garbage (at this time, put a photo of environmental pollution on the PPT, similar to the picture below).

Apple has always been a responsible and socially responsible company. We have always wanted to do something for the world, and it is time for us to do something for the world.

Apple has been committed to energy conservation and emission reduction for many years. Our Apple Park has a complete ecosystem, and we also hope that our users can join us in doing what they can for the world.

So we announced that iPhone 12 will be the first to respond to the concept of environmental protection. In order to prevent highly polluting batteries from polluting the soil and water sources, we have reduced the battery capacity. In order to protect more trees, we use thinner Apple product packaging boxes.

In order to prevent too many chargers from being discarded, the iPhone 12 canceled the charger that comes with the phone. The new generation of iPhone 12 is perfectly compatible with previous iPhone chargers. If you are not an iPhone user before, you can choose to buy the latest 18W charger in the Apple store. Let us work together to curb electronic waste pollution and protect the world!

After telling the truth

We really don’t know how to design the appearance of iPhone 12, and I don’t want to come up with a new design, after all, industrial design is still very expensive. Just make it look like iPhone 4 to sell sentiment, and users will buy it anyway.

What? You still want a 120Hz high refresh rate screen? What’s so high? If I use a high refresh rate screen now, what will I use for my iPhone 13 next year? People should always prepare for a rainy day.

Why reduce the battery capacity but not include a charger? 5G components are more expensive than before. If I don’t reduce the size of the battery and charger, how can I save costs? Why don’t you buy the charger yourself? If you buy it yourself, I can make more money.