In today's mobile Internet era, the "ceiling" of the social field is WeChat. Although everyone complains when it launches new features, they still cannot do without it.
Generally speaking, WeChat’s updates are closely related to its own interests, or are intended to bring better user experience, but the new features it launched this time actually "provoked" the three major operators in a rare way. WeChat has launched a virtual number for the first time, namely the micro-number, which does not require a SIM card as a carrier. As long as there is a network connection, it can realize the functions of sending text messages and making point-to-point calls.
If the APPs launched by major Internet companies are regarded as the "trendsetters" in the mobile Internet era, then the three major operators are the "operators" behind the scenes, because no matter what kind of APP it is, without Internet access, you can't move an inch. So when people say that the new function launched on WeChat is aimed at the "three major operators", some netizens say that they are overestimating their capabilities. But in fact, if we calm down, we will find that there is no such thing as "provocation" at all.
First of all, the purpose of the emergence of small accounts is to "reject harassment and use small accounts." It is an ecosystem based on mini-programs. Ma Huateng will not "expand" to compete with the three major operators, because that is indeed asking for trouble. The hard requirement for applying for a WeChat virtual number is to have a real SIM card, which further confirms that the existence of micro-accounts is not intended to pose a "threat" to the three major operators. In short, this is a secondary card derived from the SIM card.
Of course, the emergence of the micro-phone is necessary. First, it can solve the problem of insufficient card slots for some users. Second, it can better ensure information security. Third, it is also an attempt to develop into a "card-free mobile phone" in the future. In any case, friends who find it novel can still try it. |
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