I believe many people are familiar with the current marketing methods, such as WeChat marketing, Tieba, app traffic, Weibo, etc. These are all done by individuals or small businesses. Generally, small and medium-sized enterprises spend money on promotion on Baidu, and now many small and medium-sized enterprises are doing bidding promotion. After all, Baidu is the preferred platform for many users. So the number of page views per day is very large. But one disadvantage is that it is quite expensive. Today, Feng Chao from Dongguan SEM Promotion wants to briefly analyze with you how we can spend the least money and get the ranking we want. Save bidding costs and carry out bidding promotion effectively? When using bidding software to analyze some promotion data, we must know ourselves and our competitors, so we must analyze the status of our competitors at any time. Only when we understand our competitors can we make timely adjustments. Understand the skills of keyword placement, because keywords are the core of every promotion account. We must carefully choose keywords. Good keywords can help us get more accurate traffic. This can increase the conversion rate of the promoted account. Otherwise it will waste a lot of our traffic. It can be combined with bidding software to conduct analysis at any time, and each time period can be monitored to check consumption. By comparison, automatic bidding by software is much more economical than manual price adjustment. Moreover, the bidding software can frequently block malicious clicks from bidding opponents, thus saving some advertising costs. This is the effect of using bidding software, which is convenient, fast, and more economical in promotion costs, and no longer wastes funds in the promotion account. |
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