First of all, let me explain to you that a bidding hosting contract is an agreement reached by both parties through negotiation. For the sake of win-win cooperation, the company's accounts on search engines such as Baidu, 360, and Sogou will be handed over to a professional bidding hosting company like Kaiyan Technology for optimized management. Speaking of this, the editor has heard from clients before, what work content will be included in our contract, that is, what you must and will do to do bidding optimization? Now the purpose is to improve the promotion effect, so that you spend less money and get more and more effective traffic and consultation. Now Feng Chao from Dongguan will answer this question. What work should be included in the bidding hosting service contract? 1. Optimize account structure 2. Improve the quality of creative writing 3. Choose the most appropriate landing page and display URL 4. Choose more specific keywords with higher commercial value 5. Optimize keyword matching methods 6. Adjust the bid, that is, the highest click price each time 7. Setting of negative words The above are some of the work contents of account optimization included in the bidding hosting contract. Account optimization is a process of sailing against the current and not moving forward means falling behind. It is necessary to find a professional search engine marketing service provider for outsourcing and hosting, continue to pay attention to account performance, and tailor-make optimization methods that are more in line with the company's own promotion goals based on continuous observation and summary. |
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