Ranking optimization analysis of the 6 major Android markets!
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We are always talking about the ranking mechanism of the APPStore, we are always discussing which APP has been removed by Apple, and we are always accustomed to fighting with everyone in a fierce market; but we always forget that in a quiet corner, there is a not-so-formal market. It is a bit messy and chaotic, and there are many things that people can complain about. However, as long as you manage it carefully, you will find that this market still has many surprises— the Android market . How to optimize the Android market? Faced with the increasing commercialization of the Android market, to be honest, sometimes it is difficult to see results through normal optimization methods. Instead, you contact offline editors, have a meal, chat with them, or seduce them with a beautiful woman, and it never works. The next day, the ranking of your APP will soar like a rocket. Of course, I don't mean to encourage you to use unconventional means, but if you have connections, you can find them. Why not? Do you think I'm stupid? Okay, now that we have finished talking about the art of thick black, let’s talk about some methods that can be seen in the light. 360 Mobile Assistant This market puts "quantity" first. No matter how earth-shattering your keywords + comments + descriptions + screenshots are, if there is no volume, forget it and go to bed early. Once the volume of your product increases, the corresponding 360 Mobile Assistant will give you the corresponding position and bring you a certain amount of volume. So, let me ask an old question: how to increase the volume of products in the early stage? Baidu Mobile Assistant Do you want to be on the Baidu Assistant's boutique recommendation? I believe all developers will say yes, so how to get on it? Give up the idea of optimization. After testing by the Youpai technical team, it was found that this position is estimated to be manually recommended. In other words, if you want to get on this position, you have to find an official person, and you must spend money. It depends on how much you spend! App Store When doing ASO optimization in the App Store market, the key is reviews. The number of downloads has little impact on the ranking, but the App Store attaches great importance to the quality of reviews. Therefore, when working in App Store, comments are a hurdle that cannot be avoided. Friendly reminder: don’t make low-quality reviews, users are very smart nowadays! In addition, remember to add keywords in the comments. I know everyone knows this, I just want to remind you. Yes, that’s it! Pea Pods Wandoujia's ranking mechanism is diversified, such as the amount of uninstalls (requiring the product's users to be accurate), download volume, keyword matching degree, number and quality of reviews, and user ratings. In addition, Wandoujia also labels some excellent apps. For example, apps labeled "excellent" have the opportunity to be placed in the recommended app module by the editor. Because it is a manual operation, the most direct method is for developers to directly find the contact information of the recommended editor, and offline communication is best. From Wandoujia’s ranking mechanism, we can see that Wandoujia pays more attention to the feedback from users after using the product and the data on the platform, so how developers can find ways to guide users to comment, rate, and retain users to the greatest extent is something that needs to be considered. Xiaomi App Store Xiaomi App Market hates to manipulate the rankings , so it does not display the number of app downloads. It is because the external manipulation is too serious, so it directly filters out the impact of download volume on market rankings and user choice of APP. When doing ASO optimization in the Xiaomi market, the main focus should be on the selection of keywords. Action words that are highly matched with the APP can bring a lot of real downloads to the APP. In addition, the number of product activations is also a factor affecting ranking. Jifeng Market The ranking mechanism of Jifeng Market is title + keyword + account name + relevance, and the download volume, comments, screenshots and descriptions need to be taken into consideration. Jifeng Market pays great attention to the matching degree of keywords. Generally speaking, the applications with higher matching degree are optimized, and vice versa. APP Top Promotion (www.opp2.com) is the top mobile APP promotion platform in China, focusing on mobile APP promotion operation methods, experience and skills, channel ASO optimization ranking, and sharing APP marketing information. Welcome to follow the official WeChat public account: appganhuo [Scan the top APP promotion WeChat QR code to get more dry goods and explosive materials] |
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