After working in self-media operation for a long time, many friends who work in self-media don’t know about the numerous self-media platforms. Today, the editor of Operation Reading has specially taken great pains to sort out more than 100 self-media promotion platforms, which are suitable for reference for friends who work in self-media operation and promotion. Which self-media platforms are worth doing? Which self-media platform is better? Let’s learn more about it with Feng Chao from Dongguan ! Which self-media platforms are worth doing? Which self-media platform is better? 1. Strongly recommend self-media platforms Toutiao has a large amount of traffic and is easy to use. Baijiahao is backed by Baidu, and Dayuhao is backed by Alibaba. I don’t need to say much about WeChat public platform, you know it. 2. Comprehensive self-media platforms 3. News-related self-media platforms Only Sohu accounts can advertise and can display QQ numbers, WeChat numbers, links, and news sources. It is particularly suitable for endorsement, has high search weight, and can also intercept search traffic to promote your own media. 4. Question-and-answer type self-media platforms I personally highly recommend Zhihu, which has high-quality users and huge traffic, with hundreds of thousands of people following popular questions. Baidu Knows and Sogou Q&A are suitable for search traffic interception and trust endorsement, so they can only place soft advertisements. 5. Financial self-media platforms 6. Video and short video self-media platforms 7. Voice-based self-media platforms 8. Live streaming self-media platforms 9. Blog-type self-media platforms Sina Blog, intercepting search traffic. 10. Column We-media Platform 11. Technology-related self-media platforms 12. Webmaster-type self-media platforms I recommend the A5 column and Lu Songsong’s blog, because once published, they will be reposted on many platforms. 13. E-commerce self-media platforms JD.com, Weitao and Xiaohongshu are mainly aimed at buyers, the Paidai column is aimed at e-commerce practitioners, and Alibaba is aimed at manufacturers. 14. Automobile self-media platforms 15. Entrepreneurial self-media platforms A self-media platform mainly for entrepreneurs. 16. Other self-media platforms Personally, I feel that these are useless and I have not done any specific research on them. It cannot be said that it has no value. It just depends on whether it is suitable for you. As long as you have your target audience, you can do it. In summary, there are more than 100 platforms. If you are a personal self-media creator, you should just focus on a few large platforms. After all, a person’s time and energy are limited. In addition, you don’t necessarily have to operate it yourself. You can also do it through cooperation. Anyway, as long as the goal is achieved, it’s OK. |
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