In the past two years, SEO has received more and more attention and importance from people in the Internet industry, but it is no secret that SEO does not have a good reputation in the minds of many netizens. In the eyes of many people, SEO is equivalent to cheating. When SEO is mentioned, everyone thinks of mass spam and keyword stacking. There is a saying on the Internet that SEO is tampering with the website and taking advantage of search engine loopholes. It is to make a website that can only score 50 points look like it has 90 points, thereby improving its ranking. Real SEO is not like this. The purpose of SEO is to make the website stronger and bigger. It is not to disguise a 50-point website to appear to have a 90-point score, but to strengthen the 50-point website to make it truly score 90 points. The editor thinks that a good website architecture and internal links are very important aspects to improve user experience. Page optimization also makes it easier for users to grasp the key points of the content and browse. Traffic analysis and strategy improvement is equivalent to paying attention to user feedback and improving the website. External link building is also another form of public relations, interacting with other websites and users more effectively. Therefore, the entire process of SEO is to make the website better and stronger, which is completely different from cheating. Some people think that SEO violates search engine rules, but in fact, it is just the opposite. SEO is a friend of search engines. If search engines want to provide users with useful information, they must have information sources. Websites that are search engine friendly, easy to index, have prominent themes, and are rich in content provide information sources for search engines and meet user needs, which is what search engines are looking for. If the websites on the Internet are full of pages that are difficult to include, the search engines will really have a headache. Finally, to reverse the image of SEO in the minds of ordinary netizens, it depends on the efforts of SEO practitioners themselves. They should not cheat, stick to white hat methods, build good websites, and improve user experience. |
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