How to optimize keywords in SEO?

How to optimize keywords in SEO?

Have you learned the difference between target keywords and long-tail keywords ? How to mine long-tail words ? From now on, SEOers will start to optimize keywords.

How to optimize keywords for SEO

There are two clear concepts in mind:

1. Which URL should I use to optimize a keyword?

Take Souwai as an example:

The keyword "SEO" should be optimized using the URL http://www.seowhy.com/.

The keyword “long tail keyword” should be optimized using the URL https://www.seowhy.com/a/76.html.

For a keyword, often only one URL is used to optimize it centrally. However, one URL can optimize multiple keywords at the same time, and there is a many-to-one relationship between keywords and URLs.

2. Which keyword or keywords do I want to optimize for a certain URL?

Take Souwai as an example:

The URL https://www.seowhy.com/a/162.html is optimized for these two keywords: website log related issues collection, website log related issues;

The two keywords to be optimized for this URL https://www.seowhy.com/a/139.html are: how to optimize anchor text links and anchor text link optimization.

One URL can optimize several keywords, just like, there are three people named Xiao Ming, Ming Ming, and Ming Ge in your class, but everyone calls you Xiao Ming or Ming Ming or Ming Ge, that is, you.

The name (keyword) and you (URL) also have this many-to-one relationship.

Keyword optimization tips

For long-term SEO work, we suggest making a list of long-tail keywords.

Make a long-tail keyword record sheet, that is, record the planned long-tail keywords on the website and their corresponding URLs to form an organized record sheet.

The benefits of making a long-tail keyword record sheet

1. Many times, you searched for related information on Baidu, but didn’t use it for the time being. Thinking that you might need it in the future, you should record it down first. The long-tail keyword record sheet is equivalent to a second brain.

2. Many long-tail keywords have been done, but after a long time, you will forget which ones have been done and which ones have not been done, and the record sheet will make you remember.

3. With a long-tail keyword record list, your SEO work will become very systematic and directional. It is no longer just about focusing on the ranking of target keywords every day, but there is work waiting for you to complete every day, and daily completion can make your website more perfect.

4. The fourth and most important one is that when you publish each article, you can easily use its link when you see the long-tail keyword.

The content of the long-tail keyword record sheet can be very simple, just including keywords and URLs. Of course, you can combine your own preferences to play and create something more practical.

If you want to make your website popular and give your work a sense of direction, this is a good suggestion, you can try it!

<<:  How to maximize the effect and benefits of promotion?

>>:  10 minutes to sort out: 6 ways to go from traditional marketing to growth hacking!

Recommend

How to transform a brand from "traffic" to "retention"

01 This article is full of high energy and reveals...

LeTV has such great ambitions. Where does Jia Yueting’s confidence come from?

If you always complain that others do not underst...

What are the mainstream channels for digital marketing?

Digital marketing methods have become increasingl...

How to plan an event from 0 to 1?

As a planner and operator, online activities are ...

No way, no way, washing your face with pig organs is so clean?

Audit expert: Zhang Yuhong Chief Physician of Der...

Event operation: a complete event project review process!

Reviewing past events is an essential skill for o...

The whole story of the closure of subtitle websites

On the night of November 22, the well-known subti...

Microsoft complains about Android phones: Stuck in the air

iOS, Android and WP can be said to have their own...

Case study of advertising in the home furnishing industry circle of friends

As the growth of the upstream real estate industr...