Baidu's 5 major updates to information flow, check out the improvement effect...

Today, I will share with you what product function updates Baidu Information Flow has had in the past June, and what unexpected surprises these updated functions can bring to the conversion effect of our information flow ? Let's take a look at the simple introduction of the update function...

2018/6/1

oCPC API joint debugging/delivery process optimization function: 1. Reduce the API docking operation cost of advertisers; 2. Solve the problem of multiple joint debugging of the same application; 3. Solve the problem of application update requiring re-operation of conversion/new unit delivery;

4. Solve the problem that the model cannot recognize the same conversion features.

Entrance: Information flow promotion platform - promotion management - set promotion unit.

2018/6/12

The video advertisement post bar large picture video link style and large picture video download style online function: support (single selection/general delivery) post bar homepage and list page delivery.

Entrance: CPC background, promotion unit level, single selection of Tieba traffic or preferred traffic.

2018/6/21

The CPC business side discloses oCPC target conversion data function by default: 1. All oCPC target conversion data are selected by default in the custom columns of promotion units and unit reports, and disclosed in the unit list by default 2. The oCPC target conversion columns corresponding to CPC units are all displayed with "-"; it helps advertisers improve their delivery efficiency, and the default disclosure helps to improve the delivery efficiency of more advertisers . Entry: Select "APP Download" under the plan level - select the style, and add "Large Image Video Download".

2018/6/21

Access to the feed bidding advertising platform function: Access to the bidding CPM billing can meet the advertising demands of advertisers at different stages. Advertisers have the greatest control over ad exposure, helping advertisers maximize brand influence and enhance brand exposure value. Entrance: Information flow promotion platform - promotion management - set promotion unit.

2018/6/21

oCPC product function update functions: 1. JS department code process optimization, unit verification logic optimization, and default disclosure of oCPC target conversion data on the business side; 2. Shorten the time for advertisers to create new conversion tracking, increase the department code success rate, and improve the efficiency of advertisers' delivery. Entrance: Information flow promotion platform - Promotion management - Set promotion unit

Author: Baidu information flow advertising , authorized to be published by Qinggua Media .

Source: Baidu information flow advertising

<<: How to make https certificate and HTTPS?

>>: Customer acquisition and conversion methods: applicable to both e-commerce and knowledge payment

Evergrande officially becomes Guanghui's second largest shareholder, with 7.8 billion yuan of additional capital already in place

Blog

Making Question Answering More Natural - Research on Natural Answer Generation System Based on Copy and Retrieval Mechanism

Blog

Apple skips the release of iOS 13.1 developer beta

Exploring the poles for 80,000 miles and crossing three oceans: What tremendous changes has China’s polar survey development undergone?

Blog

The grayscale mask of the post-production technique course of Liangzhijuku Photography, advanced adjustment techniques in the post-production field of landscape photography

The grayscale mask of the post-production techniq...

How much does it cost to develop a Leshan fresh food mini program? Leshan fresh food mini program development price inquiry

The main factors affecting the price of mini prog...

Baidu's 5 major updates to information flow, check out the improvement effect...

Evergrande officially becomes Guanghui's second largest shareholder, with 7.8 billion yuan of additional capital already in place

31 data truths about Bilibili

An article to understand the best route to learn Android

How much does it cost to be an agent of a pet mini program in Huludao?

Making Question Answering More Natural - Research on Natural Answer Generation System Based on Copy and Retrieval Mechanism

Apple skips the release of iOS 13.1 developer beta

How to deliver information flow in the gaming and software industries? One article to understand

A must-read for women! How terrible is “corpus luteum rupture”?

She was considered to win the Nobel Prize and said "I do" three times for her country

Exploring the poles for 80,000 miles and crossing three oceans: What tremendous changes has China’s polar survey development undergone?

Recommend

How old is your earliest memory? Why can't you remember anything before that?

China's "Big Goose", the world's first

Civil engineering engineer renovation construction entry to master

This lizard, named after the snake monster, has the ability to walk on water.

What is the impact of web page opening speed on SEM marketing?

After seeing this “bacteria level”, do you still dare to use toilet paper to wipe your child’s mouth?

Here are all the ways to improve your APP’s monetization capabilities!

How can humans have high-quality sleep?

WeChat short video: How to bloom brilliantly after a short-lived bloom?

How to set user growth goals? Here are 6 lessons learned!

The grayscale mask of the post-production technique course of Liangzhijuku Photography, advanced adjustment techniques in the post-production field of landscape photography

How much does it cost to develop a Leshan fresh food mini program? Leshan fresh food mini program development price inquiry

How can content grab the center position and attract attention? A guide to creating explosive content!

Mobile QQ upgrade hides "bull horn icon" Easter egg, netizens: I feel more awesome

App Promotion Revelation: 5 pitfalls that ASO needs to avoid after iOS 10.3 is officially released!