Liu Rongjun's "3M: How to Build an Innovative Enterprise" Resource Introduction: 3M≈mask? This is a one-sided and wrong perception. Due to the impact of the epidemic, 3M masks are well known to Chinese people. In many people's impressions, 3M ≈ masks. But what many people don’t know is that 3M has more than 800 brands and more than 50,000 products, covering four major sectors: safety and industry, transportation and electronics, medical products and consumer products. The sales revenue of masks is not even "worth mentioning" in 3M's financial report. Founded in 1902, 3M has a history of over a hundred years, with an average of 1-2 new products launched every day. 3M has successfully turned innovation into a systematic, repeatable process. How does 3M enable its employees to innovate on their own? How can we maximize the commercial value of innovative results? What kind of reference significance does 3M's innovation mechanism have for our current innovation? Mr. Liu Rongjun, the innovation leader of Chaos University, gave a detailed sharing on these issues. Course Catalog 1.3M Innovation History Review.mp4 2.3M's innovation emergence mechanism.mp4 2020-11-05Liu Rongjunppt.pdf 2020-11-05Liu Rongjun "3M: How to build an innovative enterprise".doc 3. The invention and innovative mechanism of Post-it Notes.mp4 4. How to maximize business value through innovation.mp4 5.3M challenges and inspirations.mp4 |
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