Douban traffic promotion, how does Douban attract traffic?

Douban traffic promotion, how does Douban attract traffic?

In recent years, Douban traffic has become a more popular method of attracting traffic to public accounts. Because Douban.com has strong authority, high user stickiness, and high website weight, it is favored by a large number of public account operators. So how to use Doubian to attract traffic and promote? How does Douban attract traffic and promote? How does Douban.com attract traffic? Let’s find out with the editor below!

Douban traffic promotion, how does Douban attract traffic?

1. Douban Log

If you publish articles to Douban Blog and your own website, you will find that articles published to Douban Blog are ranked much higher on Baidu than articles published on your own website. So what are the tips for publishing articles on Douban Blog?

(1) Filling in the article’s keywords in the tag can effectively improve the article’s ranking

(2) Don’t be too eager for success. The first two or three articles have a greater chance of being included, but the inclusion rate of subsequent articles will be relatively slow, so you need to be patient and persist.

(3) Set up multiple Douban accounts to write articles. This can reduce the risk of being blocked.

(4) After posting an article with one account, you can use another account to reply. When replying, be sure to write the reply content in a practical and targeted manner, which will help improve the ranking.

(5) After achieving a high ranking, you still need to prevent being covered by spam advertisements, so you can set the page to an unreplyable status to avoid official monitoring and deletion.

2. Douban Group

There are three aspects of using Douban groups to attract traffic: direct traffic, post traffic, and reply traffic:

(1) Direct traffic diversion: Directly using Douban groups to divert traffic can directly let users understand the operator's purpose of diverting traffic. Common methods include various part-time promotions by part-time groups and merchant promotions by groups in the same city.

(2) Posting to attract traffic: Choose a relatively life-like group to post to attract traffic, and include the posts you want to attract traffic in the posts you post.

(3) Reply to posts to attract traffic: You can purchase Taobao accounts to get likes and thus attract everyone's attention. At the same time, you can also use webmaster tools to reply to top-ranked posts to achieve the purpose of attracting traffic.

3. Douban Station

When using the five-fee small site to attract traffic, you can set up a brand and store in the small site, and publish relevant product information in it. It should be noted that Douban, as a literary and artistic network platform, has always cracked down on advertisers, so it is best to "disguise" the information for attracting traffic, hiding it in daily life and literary and artistic content, and cleverly combine the daily life content with these product information. This way, you will not be blocked and at the same time you can achieve your own promotion goals.

<<:  User operation: AARRR user model and traffic pool model explained in detail!

>>:  50% of the creative copywriting for information flow ads is incomprehensible!

Recommend

Kuaishou APP product analysis report!

In this article, I will start with the developmen...

Milestone! NASA probe touches the sun for the first time

According to the latest news from foreign media, ...

Tik Tok Operation Script Strategy

1. What is a short video script? A short video sc...

User growth: How to retain new users?

Retention of new users is a very important part o...

Follow these 6 UI background design trends to make your interface more colorful

Whether designing a web page or a poster, backgro...

Social media has made advertising no longer a “one-time investment” thing!

Advertising is not as simple as finding a media o...

From 0 to 1 million users, three tricks to retain users

User retention is a difficult problem that every ...

What is Chaoshan? Fresh and lively!

This is a place your tongue knows better than you...