Which industries are suitable for Father’s Day promotion and marketing?

Which industries are suitable for Father’s Day promotion and marketing?

The third Sunday in June is Father's Day. Have your ads started running? My impression of childhood is that the closest to the sky was when I was riding on my father's shoulders. Now we have grown up and taller, but our father has grown old. Father's Day is here, and it is particularly important for every child to do something for their father on this day. You can just give gifts, but the best gift is companionship.

So which industries or gifts are suitable for Father's Day?

1. Education and training

The education and training industry can take advantage of the holiday popularity of Father's Day. From childhood to adulthood, the most important thing that has been given to us in poverty alleviation is education. Therefore, the education and training industry can use emotional methods to do a wave of emotional marketing online. The target users are those who have already established families and careers. In simple terms, they are users who have elderly parents and young children. It is easier to resonate with users through emotions.

2. Map APP

The marketing of Father's Day is to do marketing through emotions. Father is our role model, guiding us in the direction of life from childhood to adulthood. Now that his father is old, we still have to guide him. Love has no direction, it is just because of love, but you are also your father's guide. Have you used the navigation app to find the Father’s Day address?

3. Skin care products industry

My father is getting older, and if I want to smooth out the wrinkles on his face, he certainly needs skin care products. So the skin care industry can launch some products and put up Father's Day advertisements.

4. Eyewear industry

My father is getting older year by year. If you can't see the wrinkles on his face, it may be that you are nearsighted. But as my father gets older and has more wrinkles, he may also need reading glasses. Therefore, advertisers in the eyewear industry can run advertisements to launch a special series of reading glasses for Father's Day, or they can promote myopia glasses.

5. Razor industry

Razors are daily necessities for men. Even if your father is old, a razor is still indispensable. Choosing a good razor will make it more comfortable to use.

6. Mobile Phone

In an era where fathers can keep up with the young people, mobile phones are more conducive to the connection between us and our fathers and promote feelings. In the era of smart phones, mobile phones are not only used for making calls, but also for video chats.

7. Alcoholic Beverage Industry

I just shared an advertising case of Wuliangye yesterday, "Wuliangye launches iQiyi advertisement to promote Father's Day theme film". Wuliangye took advantage of the popularity of Father's Day to launch a Father's Day theme film, paying attention to emotional marketing. So, what are other advertisers in the wine industry waiting for?

What advertising platforms can we place?

1. iQiyi Advertising

2. Weibo Fans Advertisement

3. Kuaishou Advertising

4. Momo Advertising

Most of the users of these platforms are young people, and they are most suitable for holiday brand marketing. If advertisers want to open an advertising account, they can contact Qinggua Media Advertising Agency to open an account. Professional advertising is more conducive to advertising conversion.

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