The most detailed tutorial on how to maintain a Douyin account

Everyone who makes short videos knows about Douyin, and everyone who makes Douyin knows how to maintain an account? Is it necessary to maintain this account?

I told you not to, but you said I was lying to you. Most people say that you need to maintain an account to become popular and have traffic. Today I will share some tips on maintaining an account that you can use all the time. There is software for maintaining an account at the end of the article, you can use it at your discretion.

1. Why do you need to maintain an account?

Maintaining a Douyin account is a very important step. In fact, maintaining an account is also very important. Maintaining an account can improve the weight and system positioning of the new account. Whether the account is well maintained is directly related to the number of views of the first few videos. I believe everyone knows how good it will be if the first few works of a new account are popular. The so-called weight refers to the amount of traffic that the Douyin background gives to your account. It is an "invisible level", and the system positioning is the positioning of your Douyin account based on Douyin's big data, which will allocate vertical fans. Therefore, in order to give the new account a better weight and system positioning, maintaining the account is a must.

Weight and level, these things are invisible and intangible. Do you say they don’t exist? Actually it’s still there.

2. Account maintenance

The principle and purpose of maintaining an account is very simple, which is to establish the verticality, health, and activity of the account in a short period of time so that the system can recognize you as a high-quality account.

1. Account preparation

The principles for maintaining accounts are to determine how many Douyin accounts you need to maintain, and to decide which phone and SIM card data you need to buy based on the principle of “one phone, one card, one number”. Use a mobile phone to log in to the Douyin account normally. Mobile phone number: You can apply for 15 cards for yourself and for those of your relatives and friends.

A phone card, used for sending and receiving text messages and using data traffic normally, and registering a TikTok account.

Batch operation is required. If you have a company, you can go to the local telecommunications business hall with the company's business license to open a card.

2. Data settings

The completeness of the account information plays a major role in account maintenance. The Douyin account information is divided into:

1. Basic page settings for Douyin: nickname, avatar, personal profile, header image, etc. Enter the personal account page and click "Edit Information" to make basic page settings

2. Modify the header image. Click Modify at the top of the personal account page and set the corresponding page according to the style and positioning of your own account. For example, skin care accounts are all designed related to skin care, and the colors also need to be unified.

3. School, department, enrollment date, gender, birthday, region of education, etc.

4. Account vertical label weight

It is difficult to have more than a thousand followers without developing vertical tags. Douyin pushes content based on user interest and hobby tags.

Big data label system. If you like skin care, you will follow skin care accounts and watch skin care videos frequently. Then Douyin will label you with skin care. After a few days, all the works you see are about skin care. Your works will also be seen by users who like skin care. Therefore, in the account label weight, according to the positioning of your own account,

Follow the same type of Douyin big V account (account with more than 1 million followers)

3. Operation

The operation during the account maintenance period is very simple, you only need to simulate the real person operation

1. Log in stably every day (for 5-7 days).

2. Check the home page recommendations and city recommendations (30 minutes each).

3. Watch live broadcasts and videos, and make comments and interact (5-10 comments).

4. Check out Douyin’s trending search lists and challenges.

5. Follow three or five accounts you like. Liking comments is important.

6. Watch live broadcasts for 30 minutes every day

7. Signature; if you have less than 10,000 followers, do not leave your WeChat ID

Don’t rush to post the video. Find a benchmark account that matches your account’s positioning and see how others post videos. Then browse related video content based on your own account’s positioning, and like, comment, and forward the video. Because the system will add tags to your account based on your behavior on TikTok. The more relevant the tags are to your account positioning, the more they can help attract targeted users to watch your videos in the future.

The purpose of doing this is to utilize the recommendation mechanism of Tik Tok videos and let the official label your account accordingly, which will be more conducive to the subsequent cultivation of the account and the improvement of the corresponding weight.

Peers are the best teachers, others are useless, just study more.

4. Release the video

The principles for publishing videos are simple:

It must be original, do not plagiarize, and do not copy or edit. Of course, we are not going to discuss here how to create pseudo-originality or secondary originality.

Illegal content is prohibited, even less so is any borderline content; advertising is prohibited.

The content should be vertical and relevant to the account name and profile. For example, a beauty account should only post beauty-related content, and let the platform tag the account with a beauty label, which will facilitate subsequent recommendations and searches.

The video length should not exceed 15 seconds. If it is too long, users may swipe away before watching it to the end, which is not conducive to improving the completion rate. Completion rate is an important indicator for the platform to increase its recommendation efforts. The completion rate can be increased by setting suspense, for example, you can add copywriting, such as "There is an Easter egg in the video, I wonder if you have found it?" "There is a funny scene in the video that has become a classic. Maintain a certain frequency of continuous video releases, such as updating one every day, and don't fish for three days and dry the net for two days. Videos can be released at 12-13 noon or around 21:00 in the evening, when users are more active.

Author: Qinghao

Source: Kuoyi Culture Media