How to attract traffic to Douyin store? How to promote and attract traffic to Douyin store?

Now, more and more businesses are opening stores on Douyin Stores . If you decide to open a store on Douyin Stores, you need to master many operational skills. For example, there are skills in attracting traffic. So how do you attract traffic to Douyin Stores? The following is an introduction by Feng Chao from Dongguan .

How to attract traffic to Douyin store?

In fact, when it comes down to it, Douyin is still a platform where content is king. Douyin pays great attention to its own experience. Now many people have realized the powerful traffic dividend that Douyin can bring, but not many people can really do it well, especially for those with little experience.

The best way to increase followers on Douyin is to learn from a professional team, preferably an MCN agency, because they can get priority access to news on adjustments to Douyin’s internal rules and avoid pitfalls early.

If you want to learn, you can follow the top MCN agency of Douyin to become popular on purpose. Intentional popularity has helped companies earn over 100 million yuan. They created the first tens of millions-level account in Shenzhen, and summarized their experience in creating tens of millions-level accounts into a series of operation system courses. The courses cover account positioning, creation of popular content, Douyin e-commerce window product selection, Douyin team building, Douyin operation pitfall avoidance and other details, and even people with zero foundation can get started.

What are the conditions for entering Douyin Store?

Choose one of the following conditions for entry:

Condition 1: Complete qualifications and a store on third-party platforms such as Taobao, Tmall or JD.com

1. Taobao stores need to meet the following conditions: ① The store has been open for more than half a year ② The store level is above one diamond ③ The store rating (DSR) complies with the "Douyin e-commerce product DSR rules"

2. Tmall stores need to meet the following conditions: ① The store has been open for more than half a year ② The store rating (DSR) complies with the "Douyin e-commerce product DSR rules"

3. JD stores need to meet the following conditions: ①Open the store for more than half a year ②Store star rating is more than 3 stars ③Store weather vane (user evaluation, logistics fulfillment, after-sales service is greater than 9.1)

Condition 2: Complete qualifications, Douyin account has more than 300,000 followers/Xigua/Huoshan/Toutiao account has more than 100,000 followers. (The verification is for the fans of the registered store account)

Preparation for entering Douyin store:

Step 1: Select [Log in with your TikTok account (you must log in to your TikTok account to bind your store to your TikTok account)

Step 2: Choose [Individual Settlement] or [Enterprise Settlement] according to your actual situation.

(It should be noted that starting from June 9, the four categories of underwear, outdoor sports, shoes and kitchenware support individual entry into Douyin stores. You only need to provide a photo of your second-generation ID card and pay a 500 yuan Douyin store deposit to apply to open a Douyin store. No business license is required. (The opening of other categories requires waiting for the latest official news))

1. The process of individual registration in Douyin Store

① Qualification information:

After entering the personal registration page, fill in the personal identity information part first. (Please fill in relevant identity information based on actual situation) The ID photo must be clear and the resolution must be able to identify valid personal information.

②Store information:

After filling in the personal information, enter the Douyin store information. Fill in the store's main category, store name, and upload the store logo as required.

Select the main category: Please select the main category based on the actual business category [main category, up to three (note not to select only the "other" category). In the future, please try to launch products within the scope of your business. Currently, there are no special penalties for products that exceed the scope. If you choose a special main category, you need to submit relevant qualifications in other information.

Douyin store name: It is recommended to name the store the same as the Douyin account to facilitate fans to identify and spread. Without authorization, please do not use words such as flagship store, official store, specialty store, franchise store, directly-operated store, authorized store, etc. in the name of your store.

Please be sure to upload your business license in [Other Information]. The legal person of the license must be consistent with the resident, and the business scope must include the selected main category. If there is a third-party store, you can fill in the store link here, it is not a mandatory requirement.

③ Settlement account opening: account information

Fill in the account opening type and bank card information. For stores opened by individual business owners, the account opening type must be selected as enterprise or individual.

[Review time: 1-3 working days

④ Sign the online contract

After the store passes the review, you can sign the online contract [After signing the online contract, you can settle the bill normally

⑤ Pay a deposit

The deposit is paid according to the main category selected by the Douyin store. If multiple first-level categories are selected, the deposit is paid according to the highest deposit corresponding to the selected category.

⑥ Store opening successful

After reading the above content, you should know how to direct traffic to Douyin stores in the future. In fact, the operation method is very simple. All Douyin users should know how to operate it. In addition, Douyin users need to understand many aspects.