TikTok covers more than 150 countries around the world and involves more than 39 languages. It has undoubtedly become the most popular short video social media platform. More and more domestic businesses and creators are eager to explore overseas markets. However, since TikTok covers a large geographical span and has obvious cultural differences with China, if we want to be efficient, we will need the help of some professional data analysis platforms. Below, I will analyze the features of 5 TikTok data analysis platforms that I think are more practical for your reference.

1. GugeeData

analyze:

This software analyzes and organizes TikTok's hot spots from two dimensions: videos and broadcasters. It is the only product I have found so far that displays popular videos. Its function is somewhat similar to FeiGua Data in China. It has functions such as data analysis and broadcaster rankings, and analyzes from a macro perspective. The overall functional interface is also relatively better than other products, but the price is slightly more expensive.

GugeeData broadcaster details page

Pricing: Both free and paid options available. The cheapest plan is $69 per month, and the most expensive is $699.

2. Analisa

analyze:

Analisa is a platform that provides data analysis for TikTok and Instagram broadcasters. The reports generated by this platform for broadcasters are very comprehensive, and the reports can cover a period of time ranging from the early stage of account operation to the recent overall performance. In addition, the report analyzes the broadcaster's account operation status, broadcaster information overview, fan count statistics and authenticity analysis, broadcaster 7 days x 24 hours activity tracking, published content analysis including common tags and common words, and competitiveness analysis from different dimensions.

Analisa Streamer Analysis Report

Pricing: The free version has some limited features, and the only details you can view are the 12 most recent videos, which gives you very limited data. The premium version is priced at $69/month, and the top-level deluxe version is priced at $239/month.

3. SocialTracker

analyze:

SociaTracker is a platform for analyzing social media accounts. In addition to TikTok broadcasters, SocialTracker also includes broadcasters from large social platforms such as Instagram, Twitter, and Youtube, and generates analytical reports for individual broadcasters. This platform provides industry indicators. By comparing our broadcaster's numbers with industry benchmark indicators, we can find out the broadcaster's performance. At the same time, SocialTracker also tracks the important indicators of the broadcaster, recording the increase in fans, likes and videos every day, and attaching relevant charts, so that users can intuitively see the changing trends of the broadcaster's important indicators.

SocialTracker Broadcaster Details

Fees: SocialTracker charges a fee per report, with each report costing $4.99. It may be more suitable for those friends who have limited usage and do not need to screen broadcasters on a large scale.

4. Pentos

analyze:

The best feature of Pentos is that it allows users to track and analyze based on videos or video music. Currently, most platforms only support analysis based on hosts or tags. Currently, on the TikTok platform, many users use "challenges" as a dissemination channel, and many music are matched with similar video content. The ability to track and analyze songs and videos is an extremely convenient feature. This feature can categorize these contents, allowing users to track these hot topics more easily.

Pentos function introduction page

Pricing: Pentos starts at a relatively low price of €5 per month, but you can only follow a single streamer/label/song/video. If you want to track more than one person, you'll need to opt for the €99 per month version.

5. TikAnalytics

Official website: https://web.tikanalytics.com/

analyze:

This website analyzes broadcasters based on their fan activity. Users can create their own documents and save content they are interested in. The data displayed is relatively small, but the basic data is basically available. If you don’t want to invest too much money, you can use this product, which is basically free.

TikAnalytic broadcaster data page

Pricing: Free

The above are the five TikTok analysis tools I have summarized. I hope they can help everyone.