Six major issues that SEO grassroots webmasters must understand and pay attention to!

Many SEO grassroots webmasters know how to build a website, but how to optimize the site to make it meet the requirements of search engines requires further research. So today, let me take you to analyze the website from the perspective of search engines and look at the 6 basic problems that search engines will encounter when crawling, indexing and ranking:

1. Flash files and Flash animations are prohibited on the homepage of the website

Reason: Although Flash can enhance the visual effect of the website, all this is only visible to users. Our search engine cannot see it and cannot index the text information on the Flash, so it cannot make judgments and include it.

2. Do not use various URL redirects (except 301 redirects within the site)

Reason: Except for 301 on-site redirects, other URL redirects will only make search engines feel disgusted and directly regard it as cheating. Related reading:

3. Websites should not use frame structures because: frame structures, like Flash, cannot be read by search engines and will not be indexed.

4. Try not to use dynamic URLs, use static or pseudo-static URLs

Reason: The parameters with question marks, equal signs, etc. generated by dynamic URLs are not conducive to search engine reading, which will cause certain inclusion problems for new sites. Related Reading

5. Display home page information only after canceling login

Reason: The search engine will not fill in user information, registered account and password, so it is impossible to break through the login and read the homepage information.

6. The URL should be as short as possible and the directory hierarchy should be as clear as possible.

Reason: The shorter the URL, the easier it is for users to spread and copy it, which means it is easier for search engines to index it. The clearer the directory hierarchy, the easier it is for search engines to perceive its coherence, which makes it easier for search engines to read and index it.

These are the basic basis for search engines to judge a website. If the SEO herbal webmaster avoids this, then Baidu spiders will continue to crawl to your website.