Meng Ge Resume: How can a novice with no basic knowledge learn SEO optimization?

We all know that SEO is the basis of online marketing promotion. As a full-time marketer, its proficiency in application determines the key points of our online marketing. As a novice, SEO basically starts from scratch, and you may even be confused about what SEO is. There are so many SEO articles on the Internet, but you cannot do it well when you operate it yourself. At this time, novices often begin to doubt their learning ability. So in this case, as SEOers, how should we go on the road of SEO learning? Today, Dongguan SEO Feng Chao will share with you the SEO learning process in detail.

Mengge resume: How can a beginner with zero foundation learn SEO optimization

1. It takes time

SEO is a long-term job that requires patience. If you want to achieve quick results in a hurry, this mentality will not work. The optimization ranking rules of SEO are calculated on a monthly basis. If you fail to rank this month, you can only wait until next month to be ranked. Therefore, the SEO ranking rules are like this, and in fact, the same is true for learning. It is almost impossible to learn all the knowledge of SEO in just a few days. Therefore, learning SEO requires time and preparation. For example, set a time for yourself, set a goal for yourself, and give yourself an expected goal in a cycle.

2. Understand some SEO terms

The first step in learning SEO is to understand what SEO is and some related SEO terms, such as what is a search engine, what is an algorithm, what is a snapshot, what is weight, breadcrumb navigation, long-tail keywords, 301 targeting, etc. These basic terms are the first step we need to learn, and we are not required to remember them. But it is required that you can understand what it means when you encounter it.

3. Understand what is on-site optimization and off-site optimization

After we understand the terms, the next thing we need to do is to understand what other aspects of website optimization need to be done. SEO is actually a combination of on-site optimization and off-site optimization. Off-site optimization mainly involves external links, among which friendly links are also a type of external links, so off-site optimization can be collectively referred to as external link construction. On-site optimization involves more things, such as the construction of internal links; the setting of breadcrumb navigation, the setting of related recommendations, the layout of recommended articles, etc., all of which belong to the construction of internal links. Another example is code optimization; do not use frame structures, add alt tags to image calls, etc., and there are many more.

SEO optimization is the process of combining all the factors that affect the ranking of web pages every hour to produce the effect of increasing the ranking. When our website is not ranked high or has no ranking, we cannot consider only one factor but must consider any possible factors comprehensively.

4. Learn some knowledge about website building

If you want to learn SEO well, you must practice. Actual practice can test whether what you have learned is correct, and it can also deepen what you have learned. When you learn new SEO knowledge, you can experiment online to see if it is correct. Only by continuous practice can you make progress. The accumulation of knowledge theory cannot help you become an SEO expert. In addition, theoretical knowledge cannot make you feel a sense of success. When you optimize a website in practice and succeed, that is when you feel the most accomplished. And the constant sense of accomplishment can help you keep going.

SEO is not a job that can produce results in a short period of time, so the most important thing is to keep doing it, and those who cannot persist will find it difficult to succeed in SERO. Therefore, maintaining a calm mindset and not being impetuous is the most suitable mindset for SEO, and finally, you must keep persisting in optimization to reach the end. It can be seen that learning SEO from scratch is not an easy task, but it is easy to take detours, so some of the experiences shared by Chengdu SEO here can help some novice SEOs get started well.