What’s hot right now? Of course, it’s the self-media short video. At present, the short video platform with the largest traffic on the entire network is the Douyin short video platform, and its daily active users have exceeded 320 million. It is precisely because the Douyin platform has a huge user base that it has attracted a large number of companies to settle on the Douyin platform to carry out corporate brand marketing. However, due to the restrictions of the Douyin platform rules, you cannot publish too many videos, pictures, etc. with marketing content, nor can you leave your contact information, product information, etc. on the Douyin homepage, videos, comments, etc. Due to numerous restrictions, a Douyin account may be restricted or blocked accidentally, resulting in the loss of previously accumulated fans. Because the companies that have settled in Douyin have the need to do marketing, Douyin fully opened up corporate certification on June 1, 2018. This means that the era of "two Weibo and one Douyin" has arrived, and the new media marketing model of enterprises will usher in a new development. After the enterprise is certified with a blue v number, it can obtain rights and interests such as the blue v certification logo, top search ranking, shopping cart function, personal homepage header image, 60-second long video activation, video pinning, homepage link jump, POI claiming, DOU+ function, etc. With these rights, it is more convenient for companies to do marketing on Douyin. I will not describe them one by one here, because each right is worth talking about, but today’s topic is not them, but Douyin Blue V certification. Currently, there are only two channels to open a Douyin corporate blue V account. The first way is to apply for certification on the official website of Douyin yourself; the second way is to apply for certification through an agent. There are differences between these two certification channels, but as long as the submitted information is complete and filled out correctly, the certification can be passed, and the certification fee for both channels is 600 yuan. If the certification audit fee exceeds 600 yuan, you should be alert and guard against being deceived. Since the certification fees are the same, what is the difference between these two certification methods? Let’s analyze it below. 1. Apply for certification by yourself. Applying for certification by yourself can open Blue V more flexibly, and you can apply for certification at any time according to your own time allocation. Moreover, general industries only need to provide business license, ID number, and corporate certification letter. However, the disadvantage is that most corporate users are certifying Douyin Blue V for the first time and are not familiar with the relevant procedures of Douyin Blue V certification. It is easy for them to violate the various prohibited areas of Douyin Blue V certification, resulting in failure of the certification review or certification failure. If after submitting the Blue V application, the information submitted is incomplete or filled out incorrectly, the Douyin reviewer will ask the company to supplement the relevant information. Because most users do not know how to supplement the information, the review time is prolonged. If the correct information is not submitted and is incomplete within thirty days from the date of application submission, the certification will be failed. One thing worth noting is that after the certification fails, the certification review fee of 600 yuan will not be refunded. Therefore, when submitting the certification, you should pay attention to whether the information is filled in correctly and whether the materials and qualifications are submitted completely. 2. The agent applies for certification. Users only need to send relevant information to the agent. The agent fills out the corporate certification letter based on the information provided by the user, and the user prints it out, signs and seals it; finally, the agent logs in to the Douyin certification official website to submit the certification application. As long as the information provided is correct and complete, it will generally be reviewed and approved within 1-2 working days after submitting the certification application. Because agents are familiar with the entire process and rules of Blue V certification, it is recommended that you choose an agent to certify Blue V. First, you can worry less, and second, you can do less useless work. By passing the agent certification Blue V, you will have pre-sales and after-sales support. You can consult the agent at any time if you have any questions. After the Blue V certification review is passed, you can consult the agent about the setting of Blue V functions and ask them to send relevant tutorials, or even ask the agent to set up the Blue V related functions. Tik Tok + traffic portal + e-commerce will definitely be the next Internet trend, so don’t miss an opportunity to catch the trend just to save a few hundred dollars. If you want to make a career through TikTok, now is the opportunity. Time is money. Don’t miss the best business opportunity because of hesitation. |
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