How does Baidu promotion hosting company perform keyword segmentation? What are the specific techniques?

I am in the Baidu promotion hosting business. When I receive a new account, there are often many problems with the account. Keyword segmentation is something that few accounts do well. Excellent word segmentation can make the account higher in quality, and the keyword classification is clear and orderly. Such word segmentation is the basis for building a high-quality account.

When it comes to Baidu promotion keyword segmentation, everyone probably knows that words with similar parts of speech and the same meaning should be put together , but I guess not everyone is very clear about how to do it specifically and what details should be paid attention to. After all, these eight words alone represent the central idea. Next, Feng Chao from Dongguan will explain in detail how Baidu promotion hosting company performs keyword segmentation.

First, keywords with similar parts of speech and the same meaning are placed in the same unit, and the keywords are divided into several categories, namely: product words, regional words, question words, time words, price words, and words with good effects.

Secondly, we need to do a good job in keyword expansion.

Keyword expansion is a necessary step in keyword segmentation. Existing keywords may be missing or insufficient. Expanding based on existing keywords is a necessary means to do a good job in Baidu promotion. It is mainly expanded through tool expansion, Baidu keyword recommendation, search term recommendation and other means. After a period of promotion, there will be keywords with relatively good performance. Expanding on these keywords will make the promotion more effective.

Third, after completing the keyword segmentation , it does not mean that the segmentation work has been completed. The keywords should be continuously optimized and increased or decreased. The specific operations are as follows: Be sure to add first and then subtract, so as not to cause unnecessary losses. If a keyword can bring traffic to the website, then we need to analyze the keyword and perform data analysis. Through analysis of conversion rate and website dwell time, we finally select keywords worth bidding on.

Fourth, there are some points that need attention . I have made a summary here: when segmenting words, the number of words is not required to be the same. The most important thing is that the parts of speech are the same and the number of words is similar. The most important thing is to make it easier to write creative ideas. The more detailed the keyword segmentation is, the better. It mainly focuses on analyzing effective keywords and deleting invalid keywords. The conversion brought by effectiveness is the focus of keyword segmentation ranking. When it comes to keyword segmentation, it’s better to have more keywords at the beginning, and then delete them in a targeted manner.

The above are some tips on keyword segmentation that we have summarized for you. Word segmentation is the foundation. Only by doing a good job of word segmentation can you build a high-quality Baidu account. Baidu promotion is not an easy task, it requires experience and analysis to do well. If you don't have the time and energy to do it, you can find Baidu promotion hosting company - us to host your account, which can improve the effect by an average of 40%.