The bond between fish and water is everlasting. Let’s talk about the sense of mutual assistance between users and operators!

Households are water, and fish can never live without water. We are the boat and users are the water. Water can carry the boat, but it can also capsize it. Don’t always use users as a pretext. In this world, is there anyone who is qualified to say that he or she really understands users? The word "user" needs to be felt with the heart. It is not about looking, listening or guessing. Instead, you need to do it and put it into practice, even if you are in a high position, powerful and famous.

Regarding the topic of mutual assistance, I have actually mentioned many points in my previous articles. I would like to add some points that I have not mentioned here, especially for those who have not worked in a community. I think they can understand it.

A heartless person will never be able to build a good community. You will find that an excellent operator is often very delicate and affectionate. People who appear to be powerful but are actually weak, have a strong utilitarianism, are treacherous, selfish, and self-centered will definitely not be able to build a good community. If you are the boss and run a community with a businessman's mentality, it is like planting corn on a piece of land. You must harvest it when it is ripe. If the harvest is not good, you will plant soybeans instead. This kind of person will never be able to build a great community, even if it once was glorious.

I stayed at Mop for 7 years. If I were a very rational person, it would be impossible for me to stay there for that long. The problems of Mop.com had already begun to emerge as early as 2007. Everyone who has worked hard for it knows very well that everyone is trying to make it better, not just for the salary.

It is normal to stay on a thriving or at least stable platform for five or ten years, because there is at least a lighthouse in front of you, even if it is far away, at least you can see it. If you can stay for five or ten years on a platform that is going downhill, it is really not easy and requires great courage. Your value will depreciate due to the decline of the platform. Even if you try very hard to save the situation, the helplessness after the effort will make you want to cry but have no tears. It's like the sadness of an athlete who has worked hard for ten years and finally made it to the finals, but was injured in public. Efforts without seeing the lighthouse are a torment. There will be countless people who are puzzled and will advise you to leave and find better opportunities. You will feel conflicted, hesitant, lost and confused.

The reason why I persist is because I don’t want to give up. Being moved by users is a big reason. It’s not because I pity the past. I just want to say: a person who doesn’t know how to move others and be moved by others will definitely not be able to operate well. Only those operations personnel who have been in contact with users for many years, understand what users are thinking, have been open-hearted with many users, have drank and chatted with users, have shared their joys and sorrows with users, and have become friends with users can truly experience this feeling.

To impress users, it is not about superficial work, hypocritically gaining users' trust, calling users idiots behind their backs, complaining about users in front of colleagues, and putting all the blame on users for not doing the job well. Instead, you should interact with users sincerely from the heart. What users feel is your character and your personal charm, rather than being intimidated by your official status. Your prestige in the hearts of users cannot be established overnight; it requires a long period of adjustment and contact. Whether it is as small as a copy or an announcement, or as big as a large-scale event or an important decision, we truly think about the users and consider their interests. Sometimes you will offend your leader, your boss, or your customers, but there are some words we have to say. Why? because:

We are operators, we represent users!

Many official personnel always think of users as something very simple, and even take user work lightly. In the early years, some people even thought that operations were just chatting with users every day. Any user platform is actually a virtual society, it just comes in different sizes and is very complex. It is very difficult to understand users. Even if you did a great job in your previous company, when you change to another company, you still need to learn and familiarize yourself with the users again.

Don't overestimate your abilities and think that you can easily hold them. We have come into contact with many users who are rich, talented, literary, and scheming. Some users can even play you around. The real identities of many people in reality may have much higher qualifications, social status, and academic qualifications than you. Never play tricks on users, play tricks on users, fool users, trample on users, or challenge their limits, otherwise you will die miserably. In today's Internet age, few platforms dare to say that they are irreplaceable. It only takes a few minutes for users to abandon you.

Don't underestimate the power of your users. In 2011, an activity organized by the “Watering Pioneer Team”, the largest alliance of Tietie, is still fresh in my memory. It happened to be their annual celebration, and the event had a special page, detailed planning, and even detailed division of labor in design, technology, editing, planning, etc. Each part was undertaken by talented people in the alliance, and there were various programs in the event, such as singing, poetry, user video appearances, etc. There were raffles, grabbing floors, and even ticket sales. For example, tickets named after my ID must be purchased with a sufficient number of mp to obtain some privileges. Tickets named after other people can obtain other privileges. After the activity came out, I was so surprised that even we ourselves might not have thought of it. I directly reported this activity and the operational staff responsible for the event, along with my comments, to the CEO at the time via email.

Users can completely exceed your imagination and expectations. They are our good helpers, not tools . Put them in the right position and use them well, your work efficiency will be greatly improved, and the platform will naturally become better and better. Whether your platform is a tool, a community, etc., users can help us a lot. If you think they are dispensable and there is no need to play their role, and you blindly and arrogantly believe in your so-called abilities, then you are asked to build cars. I can only say that you will eventually be abandoned by the times!

Many users get to know each other because of this platform, and naturally many incredible and unforgettable stories will happen. I know countless examples of people who changed their destiny in this way.

Among the users I came into contact with in 2007, there were quite a number of beautiful women who are now married and have children, and their marriages all started with Mop. There was a girl named Chen Yaya who loved traveling very much. She once traveled around western China. The biography she published caused a huge response among netizens. TV stations even interviewed her that year. She was a very nice and easy-going person. I had a good personal relationship with her, even though I had never met her. She and her current husband also met, met and fell in love through Mop.com, and their baby is now 6 years old. There are many such examples.

Many of our moderators and core users later joined the Internet industry, and many of them have achieved very high positions in the company. Some people have been playing in the community before graduating from college, and successfully entered Internet companies after graduation, because that experience can indeed help them add some chips to their careers.

There is also a very good friend of ours, who was also the chief writer of "Mop People Weekly" in the later period. He was one of my moderators in 2008, and later became a very good agent. He made many well-known Internet celebrities such as Li Yingzhi and Jin Meixin famous. His original identity was a doctor.

There are even more operators whose destiny has been changed because of users, and of course most of them will continue to devote themselves to the Internet industry. The group debuted on "Avenue of Stars" in 2005 and is still very popular today. Many of their songs have topped the charts and are must-have songs for square dancing. Her husband was the editor-in-chief of Tom Music Channel at the time.

“Don’t flirt with users” is an unwritten taboo for operations staff, but despite this, many people’s girlfriends/boyfriends, husbands/wives I know were actually users in the past. I won’t give any examples on this point. It is normal for two people to be in love with each other. It has nothing to do with others, so there is no need for us to disturb each other.

Among those who have joined the entrepreneurial army in recent years, there are also many operations personnel. Having a large number of high-quality user resources and rich experience at hand is a very good bargaining chip. Internet celebrities are very popular this year, and some operators I know have made money by relying on them.

Life is so wonderful!