Panshi SEO Training: Are original articles really effective for SEO?

I have seen many articles about the importance of original articles for SEO optimization. Even Baidu officials are talking about the importance of original articles. Of course, there are also authors who are somewhat disdainful of original articles. I have also written an article before about some insights on original articles for SEO. But from a very technical level, Baidu itself admits that due to the huge amount of Internet data, it is impossible to tell whether many articles are original articles or not, and which website is original. Secondly, Baidu emphasizes more on the quality of articles and user experience, so as long as the user experience is good, it really doesn’t matter whether it is original or not?

Panshi SEO Training: Are original articles really effective for SEO?

I saw a survey of users not long ago about what they care about when searching for information on the Internet. The results showed that many people care about whether the content is valuable to them, or whether it is what they really need. Users don’t care whether the article has appeared on the Internet before, how many times it has appeared, or whether it is an original article, because users don’t understand or care about these things at all. They only care about their own needs. So, do we want original articles? What is the significance of original articles? This requires analysis from the perspective of search engines. How do search engines determine whether an article is original? If an article appears on both a small website with low weight and a large website with high weight, even if the small website is original, the search engine will think that the content on the website with high weight is original.

First of all, websites with high authority are visited more frequently by search engines, so even if the same article is published at a slightly different time, it will generally be included in the high-authority website. Search engines will consider high-authority websites to be original. Even if two articles are included at the same time, the article from the larger site will generally be better because of its higher authority. The search engine will not rank better just because the article from the smaller site is original. So, do we not need to write original articles anymore? No, when you start a new website from scratch, especially if you are an individual webmaster, you must create original articles.

First of all, if your website is plagiarized at the beginning, when the search engine spider comes to your website, it will find that your articles have been on the Internet and may not include your articles, or the inclusion will be very slow. At the beginning, your original articles will hardly be collected by large sites, because your website does not have too many external links, and it is difficult for others to find you. So at the beginning, you must stick to original articles, continuously update original articles, and continue to make some external links. Later, when you reach a certain level, you can update non-original articles and some collected articles. These are all later, because for personal webmasters, the early stage is a long process. So, stick to original articles!