The course explains in detail the three statements of balance sheet, cash flow statement and profit analysis. From the perspective of combining corporate financial information with corporate management, through real case analysis, it reveals the corporate development strategy, investment decision-making, and direction of corporate operations. Course Catalog: Lecture 1: Financial reports are important to bosses and executives.mp4 Lesson 2: Never tell your subordinates that you don’t understand the financial report.mp4 Lecture 3: Making decisions based on financial statements.mp4 Lecture 4: How to see through a company through financial statements in a very short time? .mp4 Lecture 5: How to reflect heavy assets and light assets in financial statements.mp4 Lecture 6: Who is supporting the resources needed for business development? Lecture 7: How to view corporate profits through the income statement? .mp4 Lecture 8: Where does the money of the enterprise come from? Lecture 9: Why do companies have profits but no money? .mp4 Lecture 10: Selecting Shareholders.mp4 Lecture 11: How to view the structure and scale of fixed assets.mp4 Lecture 12: What is the relationship between changes in a company’s intangible assets and financial effects? .mp4 Lecture 13: How to see the company's ability to "eat both ends" from the financial statements?.mp4 Lecture 14: Is it better to have more or less inventory? .mp4 Lecture 15: Why is there money in the account to repay the loan? .mp4 Lecture 16: Don’t be fooled by the current ratio? .mp4 Lecture 17: Is a high debt-to-asset ratio really scary? .mp4 Lecture 18: How governance characteristics determine the future development direction of an enterprise.mp4 Lecture 19: The composition and mystery of net profit.mp4 Lecture 20: Why Changan Automobile has a profit of 40 billion but is not profitable.mp4 Lecture 21: What can you see from a company’s operating income? .mp4 Lecture 22: The Extreme Importance of Gross Profit and Gross Profit Rate.mp4 Lecture 23: The story behind sales expenses and sales expense ratio.mp4 Lecture 24: What determines the differences between enterprises? .mp4 Lecture 25: R&D Expenses and R&D Expenses Rate.mp4 Lecture 26: Whose performance is the interest expense? .mp4 Lecture 27: Summary of Income Statement Analysis.mp4 Lecture 28: The difference between cash flow and cash flow.mp4 Lecture 29: Structure and the Path of Enterprise Development.mp4 Lecture 30: Looking at the profitability and cash capacity of enterprises from financial statements.mp4 Lecture 31: Strategic Execution and Competitiveness.mp4 Lecture 32: How to understand a company through financial statements.mp4 You will gain from studying 1. Allow bosses and senior executives to understand the company’s financial statements 2. See through the reality of corporate profits from financial data 3. Gain insights into corporate risks from financial data 4. Use financial data to evaluate corporate management performance Suitable for 1. Small and medium-sized enterprise owners and middle and senior management 2. Financial Director, Financial Manager and other financial personnel 3. Entrepreneurs |
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