The course comes from the third phase of the Private Domain Business Operator Training Program produced by the Operation Research Society and taught by teachers Chen Weixian and He Ya. The official website price is 2,998 yuan. 35-day private domain business operator training camp: Internet, retail, education, e-commerce, fast-moving consumer goods and other industries, help you sort out the company's private domain business, build a business "growth model", formulate efficient "operation strategy" and planning, and use real-time data monitoring to achieve rapid commercial realization in the era of traffic and become a qualified private domain operator. The course is divided into five weeks: Week 1: Systematically build private domain business and growth strategies: Based on your own business goals, sort out your company’s private domain business processes, set appropriate private domain business goals, and break down the goals into specific, implementable execution plans. Week 2: Private domain service design and feasibility verification: Build the minimum feasible private domain service for the existing business, which requires positioning testing, efficient traffic diversion, retention and frequency improvement, and fission and new customer acquisition. The third week is about standardization and batch replication of private domain operation strategies: formulate a reasonable SOP for your own or your company’s private domain business; or try to optimize the existing SOP and give corresponding reasons and suggestions. Week 4 10-100 Core Path to Scaling Private Domain Business: Conduct a talent inventory for your own or your company’s private domain business, and draw up corresponding job talent portraits. Week 5 Review & Iterative Assignments: Comprehensively consolidate course content Iterative optimization First 4 weeks of practical exercises Graduation ceremony Lesson learned: 1. A feasible project operation plan: Based on your business model, sort out a feasible private domain business operation plan 2. Replicable private domain operation strategy: Develop a replicable private domain operation strategy and effect evaluation tools 3. A full-case perspective on billion-level business operations: Practical experts with billion-level revenues help you sort out the process of private domain business operations 4. The core path to scale up 10-100 private domain businesses: From talent inventory to organizational construction, build a highly efficient private domain operation team. 5. High-quality personal connections in various industries: Have in-depth conversations with private domain managers, corporate executives, and CEOs in various industries, and quickly connect with high-quality resources of industry elites and business owners. Applicable people: First-line private domain operations Private domain strategy operation Private domain business operator Large, medium and small enterprises Course Catalog: Private domain business operator 1.1.1 Tencent's official interpretation and layout of private domain.mp4 1.1.2 5 key KPIs for business growth using private domains.mp4 1.1.3 The “Growth Formula” of Enterprise-Level Private Domain Business.mp4 1.2.1 How to sort out and design a business model.mp4 1.2.2 Improve the efficiency of existing businesses through "private domain" transformation.mp4 1.2.3 Case: The "Perfect Diary" style start of a beauty brand.mp4 1.3.1 Setting “reasonable” private domain business goals.mp4 1.3.2 Break down the goals into operational plans.mp4 1.3.3 Screen out operational plans that can be implemented immediately.mp4 2.1.1 How to tap into the user value and needs of private domains.mp4 2.1.290% of people who play private domains don’t understand “user touchpoints”.mp4 2.1.3 Risk assessment of private domain operations.mp4 2.2.1 How to build a “growth flywheel” for private domain business.mp4 2.2.2 Four key factors to improve the efficiency of private domain traffic.mp4 2.3.1 Everyone should pay attention to the data-based operational thinking.mp4 2.3.2 Choose the right data-based tools to achieve twice the result with half the effort in private domain operations.mp4 2.3.3 Study hundreds of private domain cases and summarize the data-based methods to improve sales conversion.mp4 2.4.1 Teach you to use "TAAS" logic to review private domain operation strategy.mp4 2.4.2 Failure points and opportunities in review.mp4 2.4.3 How to make your private domain operation strategy worth tens of millions.mp4 3.1.1 How to solidify operational methods and ideas into SOP.mp4 3.1.2 Use SOP to efficiently manage processes and teams.mp4 3.1.3 How to quickly iterate SOP.mp4 3.2.1 How to use data-based tools to improve labor efficiency.mp4 3.2.2 How to find the little white rabbit and copy the elite.mp4 3.2.3 How to use data to improve team management.mp4 3.3.1 Private domain basic talents from the perspective of sales conversion and customer relationship maintenance.mp4 3.3.2 Looking at frontline managers from the perspective of training empowerment and process management.mp4 3.3.3 Looking at high-level talents in the private sector from the perspective of business innovation, cost reduction and efficiency improvement.mp4 3.4.1 Private Domain Scalability Evaluation Based on Data and User Feedback.mp4 3.4.2 Using cloud management to expand the scale of private domain business.mp4 Introduction to Private Domain Business Operators.mp4 |
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