Tik Tok Promotion: 40 popular Tik Tok title templates, it’s hard not to be popular!

The reason why the title is important is that it determines why users are attracted to the video and click on it, and whether they will leave a message and interact with the author after watching the video.

When it comes to the topic of how to write a Tik Tok title that gets more likes, we can say that the title is the eyes of the video, accounting for 80% of its importance. If the title is good, it will get more clicks and will be more likely to be recommended by the platform.

In addition, the video title has two core functions, which are also the key reference directions when we write the title:

① Show it to users - let users who see it click on the video

② Show it to the platform - get more accurate recommendations from the platform

After understanding these two points, you will be more purposeful when writing titles.

1. Show it to users

In addition to simple narrative and summarizing the main idea of ​​the video content, the title can also include questions or rhetorical questions, or other sentences with misleading information to guide users to leave messages, like clicks, etc. This will increase the chances of the video being recommended.

1. Simple narrative:

Narrative titles help users reduce the cost of understanding the video through a complete description, so that users can understand the main idea of ​​the video just by reading the text.

2. Create suspense:

This type of title usually leaves the story half-said and half-left. Users will look forward to what will happen next in the video with suspicion and speculation.

This style of title can help improve the completion of video playback. If the video effect is consistent with user expectations, it will also encourage users to interact enthusiastically. And you can’t show any answers in the title, the answers are in the video.

The most common way to play is to use these words in the title:

These tricks, these secrets/methods, this sentence/this idea, everyone is watching, this is how you should play/chase/do it, learn it in 2 minutes, I thought...the result...etc.

There are also question words: how, how, what, why, could it be, how could it be, actually, actually, after all, simply, no wonder, on the contrary, why, why bother…

This type of vocabulary depends on your daily accumulation and collection. The more you collect, the easier it will be for you to write titles and you won’t have any worries.

3. Stimulate interaction:

Interactive titles increase fan activity through the interaction between copy and content, and very cleverly stimulate users to like, comment and forward.

When choosing this kind of title, you need to take user interaction as the starting point in content planning, and the copy must also be highly matched with the content, otherwise random use will be counterproductive.

4. Awakening emotions:

This type of title belongs to the category of emotional factors, which is nothing more than what we often say "love, friendship, family affection". In addition, you can also add some high-arousal emotions, such as touching, heartwarming...

Of course, the emotion that is most aroused is anger. For example, in the example of the "D&G incident" mentioned earlier, it arouses the patriotic pride that evolved from anger.

2. Show it to the platform

Douyin’s recommendation mechanism is machine review + manual review .

So our titles are meant for machines first, and humans secondarily .

Anyone who has worked for Toutiao’s self-media should know this: the higher the probability of hitting the tag, the more recommendations you will get.

For example, when writing a title, you can layout some common industry keywords based on the field you are targeting. For example, for an account focusing on skin care, you can use more words related to skin care, makeup, lipstick, etc. in the title.

It is usually recommended that you consciously collect some exclusive vocabulary of your own. For example, "baby", "children's songs" and "toys" are exclusive terms in the maternal and child care field.

The purpose of doing this is to make the machine think that your account belongs to a certain vertical field, and then recommend your video to people who are interested in that field. Make recommendations more accurate and achieve marketing goals.

▶ Other notes:

① Avoid using vocabulary that is too professional, unpopular, or unfamiliar. It will cover too few people and will be difficult for robots to recognize. Perhaps only professionals in the industry can understand it. Although the title is good, the number of clicks will be small, and the robot will reduce its recommendation.

② Avoid using abbreviations. Firstly, users cannot understand them and will not click on them when they see the title. Secondly, platform robots cannot recognize them, which will also reduce the number of recommendations.

③ Be good at operating open-ended copywriting to raise topics and consciously guide users to leave messages and interact.

A bland title cannot attract potential customers to click on it. This does not mean that your video content is bad. Although the robot can recognize it, if the user does not click on it after the recommendation, the robot will think that the user does not like your video and will reduce the recommendation.

④ The title should not be too long. It is recommended to have 15-20 words, and no more than 55 words. It will be displayed on a mobile phone in 1 to 2.5 lines.

Because there are too many words, it will affect the visual experience. The words are crowded together, making it inconvenient to obtain important information at the first time. Another reason is that the way Tik Tok displays videos is similar to the form of information flow. Users will swipe past content they are not interested in within 1 second and will not have time to read the title information.

Therefore, if the title cannot attract the user's attention within 2 seconds, the title is a failure.

⑤Adding popular hashtags, tagging friends or official assistants can also increase the chances of content being exposed to a certain extent.

⑥ Use appropriate colloquial expressions and avoid official language;

Finally, regarding how to write a Douyin title that gets more likes, I will share with you some Douyin title templates that get more likes for your reference.

40 title templates reference

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1. I hope every girl who likes this post can eat as much as she wants without getting fat!

2……….those who agree please like

3. . . . . . Anyone feel the same?

4. . . . . . Do you agree?

5. What’s the last letter of the name of the person you love most?

6. If you like it, please leave your little [love emoticon]

7. How does it feel to be completely disappointed in someone? Have you ever had this?

8. Do you still believe in love?

9. I'm really not important and can be thrown away at will, right? [One picture, 120,000 likes]

10. If you can't forget someone and you can't be together now, please write his or her name in the comment area, dedicated to our lost love.

11. What is the thing you regret most in 2018?

12. Have you ever been through something and then you can never get over it again?

13. Do you have any regrets like this in your life?

14. What unknown sad experiences have you had in your relationships?

15. From which details did you discover that your boyfriend or husband was cheating on you?

16. Interactive question: Which category do you belong to?

17. How do you know if your boyfriend really loves you?

18. What did your ex teach you?

19. How does it feel to give up someone you’ve liked for a long time?

20. When do you feel you have matured?

21. Do you remember how long it has been since you said you love me and left the name of the person you love?

22. Which is more cruel, pretending not to love you or pretending that you love me?

23. Is there someone around you who is crazy about love? Tell him that there is only one him in the world and he should love himself well.

24. Is there someone you want to forget but can’t?

25. . . . . Leave his name or story

26. After breaking up, will girls still think of boys?

27. How did you break up?

28. What caused you to break up?

29. How do you say you are extremely disappointed in someone?

30. Girls, should you choose someone who loves you or someone you love?

31. . . . . . Are you talking about me?

32. Who do you think of when you hear this song?

33. Recently, many people have commented in yellow fonts. Please tell me how to do it.

34. Should I choose a boy who likes me, or stick to my original belief and continue waiting to meet the right person I love?

35. Do you have someone who makes you think about things?

36. Tell the name of your favorite person in the comments, maybe he or she will see it?

37. The one you love is separated by mountains and seas, and mountains and seas cannot be leveled. Have you ever experienced despair?

38. What about you? What are you like now?

39. Please watch till the end, there is a surprise~

40. List category: …..How many movies have you seen (how many songs have you heard of …..SHLiu0)?

The above are the Douyin title writing skills shared this time. It’s hard not to be popular after learning them~

Author: Doushang Media

Source: Doushang Media