How to promote video account? How to attract traffic and promote video accounts?

Since the launch of the WeChat short video function, many public account operators have begun to use videos to attract traffic, and WeChat video account marketing has also attracted widespread attention from all walks of life. So how to promote the video account? How to attract traffic and promote video accounts? What should you pay attention to when using video accounts to promote and attract traffic? Let’s learn more about it with Feng Chao, editor of Jimifeng Technology!

How to promote video account? How to attract traffic and promote video accounts?

1. Be brief

In order to conform to people's fragmented reading habits today, operators try to keep the video content within one minute, and keep it short. Otherwise, it will be difficult for users to watch it patiently.

2. Complete

Don't just pursue brevity and make your video content incomplete. This can easily cause users to be disgusted, so the video content must tell a complete story or plot to maximize the user's interest.

3. Entertainment

This is an era of universal entertainment, and people tend to appreciate funny and interesting content. Therefore, adding some entertaining content to the video content will make it easier for the public to recognize and accept it, and naturally it will be more conducive to promotion and dissemination.

4. Universality

The so-called universality means that the video content should be recognized and accepted by the public as much as possible. Otherwise, not only will it fail to achieve the effect of attracting traffic, but it will be hated by everyone, resulting in countless fans being lost.

Video marketing plays a vital role in the operation of public accounts. Nowadays, the content of public accounts is no longer limited to simple text and pictures, but is developing towards diversification. Video marketing makes the content presentation more novel and unique, and is more likely to attract widespread attention, thereby creating greater economic benefits.