Douban traffic diversion practice, it is not difficult to divert 1000+ traffic per day!

Douban is a literary and artistic platform where people born in the 1980s and 1990s gather based on their interests and hobbies. It has a large number of users, although the number has decreased a lot recently, but a lean camel is bigger than a horse, so it is a good place to attract traffic and fans.

From the perspective of promoters, it has the following value:

1. Large and active user base

Douban has a huge number of spontaneously formed groups, generating hundreds of thousands of topics every day and gathering a variety of people . Everyone can easily find his favorite topics and a group of like-minded people. Moreover, Douban users are not as strict as Renren's real-name system, nor are they as unsticky as Sina Weibo fans.

For example, if you are selling skin care products and want to find precise shopping customers, you can go to some places where women gather. You can find such groups by searching on Douban. Remember to combine it with the promotion on your personal homepage.

In addition, some second-hand idle groups on Douban can post posts about selling their own products. If someone is interested in your product, he will come to consult directly. Since the amount involved is very small, he usually will not go through Taobao. He will usually add your WeChat through the QR code to make inquiries. Moreover, these potential users are all looking to save money, and they are your precise customer group.

2. Douban has a very high weight

Baidu has given special weight to high-authority websites such as Douban. If an article is published on Douban and one's own website at the same time, Douban's ranking is often higher than that of one's own website.

3. Send outbound links in bulk, high conversion rate

It is easy to post external links in Douban groups and get good rankings. Douban group is like a forum. As long as the topic is appropriate, it will be popular, bringing traffic and conversion rate.

Which groups to join for promotion:

Here we can use the following indicators to measure the quality of a group.

1. Number of users in the group. It is recommended to be above 40,000+. Strength lies in numbers, and more people mean more opportunities for traffic.

2. The group updates the number of posts every day. A group is considered active if the number of daily updates fills the first page.

3. The highest number of replies in the group. The number of replies to posts should be greater than 200 per day.

4. Of course, the most important point is to see what kind of people you want.

When you first join the group, you can simply interact with others in it, and then post more experience posts to improve your Douban level. Provide some meaningful and useful information to others, which will increase their recognition and understanding of you, and also increase the chances of others adding you on WeChat.

How to create a hot post in a group?

The copywriting material is crucial. It is best to look for story-based advertising posts, which can be found on BBS, blogs, forums, auctions, etc. There are a lot of materials that can be used as reference on the Internet. If your writing skills are not good, just imitate other people's copywriting.

General story-telling advertising process: Who am I? What questions do I have? How to treat it? I wanted to give up halfway, then I met a friend who told me the method the teacher gave. I used it well and now I’m recommending it to more people. You can find the teacher’s WeChat ID or search XXXXX on Baidu.

Someone may ask if this method is okay? Of course, as long as your soft articles do not violate the rules of the platform, under normal circumstances you can leave what you want, such as QQ or WeChat.

Moreover, it is best if the copy covers hot topics, as good topics can always increase your traffic.

1. News hotspots. Regardless of the platform, this is the content that is most likely to attract users' attention.

2. Popular questions. People always comment on some regular events, such as a popular new movie, some popular movies during this year's National Day, etc.

If you master these rules and write high-quality topics, you are halfway to success. I guess you’re scolding me now. If I could write something true, would I need you to tell me? Don't worry, if you don't have it, we can borrow something from others. Remember one thing: the principle of information asymmetry.

Here, I will give you a few examples, which are also a summary of my experience in attracting traffic:

I think Douban is a very suitable first stop for novices to do passive drainage. Here is a gameplay:

How to play:

Post in batches in Douban groups, then use Yima (a professional verification code receiving platform) to register accounts in batches to top posts, making the posts more credible, and leave your WeChat to actively add you

Douban group field selection:

Posts about user needs in groups with obvious needs such as part-time jobs, pets, and rental housing

For example, in the pet industry:

Summary: Free, find owners, extremely cute pet dogs, cats and other pets (mostly female users)

Part-time job case:

Summary: high salary, good treatment, short time, concise description

In addition, as for part-time jobs, if you want to attract female fans, you can post part-time jobs that only require female students, such as those looking for etiquette models. This can also attract many female fans to join.

Of course, in this area of ​​drainage, the impact of simple manual operations is actually very limited, so we have to use extraordinary means to assist. It is a tool for batch posting and batch upvoting.

In Douban's traffic generation method, you first need to use 1-2 accounts to test posts. When your posts are successfully tested on a small scale, the next step is to use software to send and push posts in batches. Calculate that one post can usually attract 3-10 people to add you actively. When the number of posts increases 10 times, that means 30-100 people will add you every day. So this is why we use software to post in batches.

Here’s another Easter egg:

The top ads in groups on Douban are very cheap, only 100-200 yuan a month for one group (in many cases a group leader may own several groups, so it is even cheaper if they are packaged together), and the exposure rate is not bad. Those with a little budget can do it.

Author: Dayu

Source: Seeking Development Outside of 8 Hours (qqoouu88)