What are the functions of merchant mini program development?

1. Promotion function: After opening the mini program, WeChat users within a 5-kilometer radius can find the merchant through the mini program, solving the embarrassment of the merchant having no place to advertise. At present, the ranking rules of mini programs are still unclear, but the sooner merchants register the name of the mini program, the sooner they can seize the opportunity.

2. Convenient and fast: Mini Program is a lightweight application that users can use immediately without downloading and can be used efficiently. In the next few years, many applications will be replaced by mini programs, and the development of merchant mini programs will change the traditional business market.

3. Platform version: Mini programs can overcome the incompatibility of different platforms to a certain extent. Enterprises no longer need to develop different software for different versions of operating systems, saving a lot of time and manpower. The success of micro-electricity is due to the huge traffic entrance created by social platforms and the interactive sharing of value. As consumers spend more and more time on social networking sites, social purchasing habits will gradually form, forming small projects that WeChat vigorously develops. Relying on social promotion of small project electricity, small project electricity has an appropriate development environment and can occupy a place in the electricity field with the help of WeChat strategic promotion.

4. Exposure opportunities: Mini programs can be shared with friends and WeChat groups. Small retailers can expand and realize the market and acquire more users by developing or cooperating with high-quality communities.

5. Program storage: Mini Programs and WeChat official accounts. The difference between H5.APP is that in the list of mini-programs, the mini-programs that have been used will be displayed first, and the entrance to the H5 mall generally requires an official WeChat account. Mini programs can retain users through this function. The opening probability of WeChat mini-programs is relatively high. For the same connection, the opening probability in the public account graphic and the mini-program advertising space is completely different. The opening rate of mini-programs and reading original text is about 20 times.

6. Accumulating users: The key to e-commerce is sharing shopping malls or products. The H5 shopping mall commonly used in micro-e-commerce cannot meet this demand. For example, my friend shared a link with me and I couldn't find it after I bought the product. The development of merchant mini programs is different. Once users click to follow, it will be very convenient to use in the future.