China Automobile Dealers Association: Trends in passenger car market segments and main models in September 2021

China Automobile Dealers Association: Trends in passenger car market segments and main models in September 2021

In September, manufacturers' wholesale sales volume was 1.737 million vehicles, up 15% month-on-month and down 16% year-on-year, and down 15% from September 2019.

1. Overall structural trend of passenger cars

1. Production and sales trends of narrow passenger car companies

According to the China Passenger Car Association, the growth rate of passenger car manufacturers' wholesale sales from January to December 2019 was -9%, the lowest in history and weaker than the trend of the automobile market.

According to statistics from the China Passenger Car Association, the cumulative sales volume of narrow passenger cars in the past 20 years was 19.7268 million units, with a cumulative growth rate of -6.4%;

In 2021, the cumulative sales volume of narrow passenger cars reached 14.56 million units, with a cumulative growth rate of 11%; in September, the sales volume of narrow passenger cars reached 1.737 million units, a year-on-year decrease of -16.1% and a month-on-month increase of 14.9%.

SAIC Volkswagen led the market in September, while FAW Volkswagen maintained a stable performance. The main passenger car manufacturers have formed three camps. In the previous normal monthly situation, the top three manufacturers sold about 150,000 units per month, the middle ones sold about 100,000 units per month, and the latter ones sold about 80,000 units per month. In September, the production of the main car companies was differentiated, and the market performance was temporarily differentiated.

The retail performance of major manufacturers in September fluctuated compared with the previous rankings. The luxury car market was generally strong. At the same time, the retail sales of independent manufacturers such as Changan, Geely, Wuling, and Great Wall were strong. This was mainly because the demand for cars before the Spring Festival was mainly new purchases, which drove the good performance of independent models.

5. Production and sales trends of new energy passenger vehicle companies

In September, the overall trend of the new energy passenger vehicle market was extremely strong, and the monthly trend was extremely strong, with the growth rate currently at 2 times the level.

6. Production and sales trends of traditional power passenger car companies

The trend of traditional cars is relatively sluggish. Due to the low base, traditional cars are also growing at present. But the sales volume is much lower than that in 2019.

1. Market performance of A00-class sedans

21年9月21日 103,900 units of A00-class sedans were wholesaled, accounting for 12.86% of the wholesale share in September 21, an increase of 8.75% over the same period last year; wholesale in September 21 increased by 160% year-on-year, and retail in September 21 increased by 175% year-on-year; wholesale in September 21 increased by 4% month-on-month from the previous month, and retail in September 21 increased by 11% month-on-month from the previous month; exports in September 21 increased by 1844% year-on-year compared with the same period last year; the manufacturer's production and sales rate in September 21 was 99%, and the channel wholesale-retail rate in September 21 was 91%; the cumulative production increase from January to September 21 was 377%, and the cumulative increase in manufacturer's wholesale sales from January to September 21 was 358%.

The current trend of electric vehicles replacing mini cars is quite obvious. The sales of mini cars in 2020 have declined significantly, and the decline of original boutique mini cars is even more serious. The decline of relatively high-end traditional cars is also serious. Among the main models this year, electric vehicles have performed outstandingly, and mini electric vehicles have gradually shown their incremental potential.

2. Market trends of the main A0-class sedan models

In September 2021, 52,400 A0-class sedans were wholesaled, accounting for 6.49% of the wholesale share in September 2021, an increase of 0.71% over the same period last year. Wholesale in September 2021 decreased by -7% year-on-year, and retail sales in September 21 decreased by -5% year-on-year; wholesale in September 21 increased by 5% month-on-month from the previous month, and retail sales in September 21 increased by 9% month-on-month from the previous month; exports in September 21 increased by 74% year-on-year compared with the same period last year; the manufacturer's production and sales rate in September 21 was 104%, and the channel wholesale-retail rate in September 21 was 100%; the cumulative production increase from January to September 21 was 16%, and the cumulative wholesale sales increase of manufacturers from January to September 21 was 21%.

Joint ventures tend to focus on mid-to-high-end products, while the performance of independent small cars is relatively weak. Japanese Honda maintains a relatively strong position. The performance of independent small entry-level cars is relatively difficult.

3. Sales trend of A0-class MPV

In September 2021, the wholesale volume of A0-class MPV was 23,200 units, accounting for 23.77% of the wholesale share in September 2021, a decrease of -6.98% compared with the same period last year. Wholesale in September 2021 increased by -33% year-on-year, and retail sales in September 2021 increased by -24% year-on-year compared with the same period last year; wholesale in September 2021 increased by -12% month-on-month from the previous month, and retail sales in September 21 increased by 0% month-on-month from the previous month; exports in September 21 increased by 65% ​​year-on-year compared with the same period last year; the manufacturer's production and sales rate in September 21 was 99%, and the channel wholesale-retail rate in September 21 was 99%; the cumulative production increase from January to September 21 was -7%, and the cumulative increase in manufacturer's wholesale sales from January to September 21 was -15%.

The small multi-purpose vehicle market in the narrow sense of passenger cars was booming in the early stage, but has declined sharply recently. The MPV of A0 class car developed rapidly in the past two years, especially the MPV models of microvan manufacturers grew rapidly. The recent accelerated upgrading of major car companies has divided the market.

With years of upgrades and diversions, the market capacity of this type of vehicle has declined, and A0-class MPVs have also entered a sluggish period of negative growth.

4. Sales trend of A0-class SUV

In September 2021, 142,800 A0-class SUVs were wholesaled, accounting for 17.18% of the wholesale share in September 2021, an increase of 0.43% over the same period last year. Wholesale in September 2021 decreased by -13% year-on-year, and retail sales in September 2021 decreased by -16% year-on-year; wholesale in September 2021 increased by 27% month-on-month from the previous month, and retail sales in September 21 increased by 13% month-on-month from the previous month; exports in September 21 increased by 86% year-on-year compared with the same period last year; the manufacturer's production and sales rate in September 21 was 105%, and the channel wholesale-retail rate in September 21 was 98%; the cumulative production increase from January to September 21 was 7%, and the cumulative increase in manufacturer's wholesale sales from January to September 21 was 5%.

A-Class Passenger Car Market Trends

1. Market trends of the main compact car models

In September 2021, 418,500 A-class cars were wholesaled, accounting for 51.79% of the wholesale share in September 2021, a decrease of -6.92% from the same period last year. Wholesale in September 2021 decreased by -27% year-on-year, and retail sales in September 2021 decreased by -28% year-on-year; wholesale in September 2021 increased by 14% month-on-month from the previous month, and retail sales in September 21 increased by 2% month-on-month from the previous month; exports in September 21 increased by 98% year-on-year compared with the same period last year; the manufacturer's production and sales rate in September 21 was 99%, and the channel wholesale-retail rate in September 21 was 98%; the cumulative production growth rate from January to September 21 was -3%, and the cumulative growth rate of manufacturer wholesale sales from January to September 21 was -5%.

The sales trend of the main models of A-class cars in September fluctuated greatly. The Japanese Sylphy performed well. The German models still had a large lineup, and the main models of FAW-Volkswagen maintained high sales. The entry-level A-class cars performed generally. The domestic Emgrand EC7 and Eado entered the top 10.

2. Market trends of the main compact MPV models

In September 2021, 14,700 A-class MPVs were wholesaled, accounting for 15.09% of the wholesale share in September 2021, a decrease of -5.6% from the same period last year; wholesale in September 2021 increased by -36% year-on-year compared with the same period last year, and retail in September 21 increased by -36% year-on-year compared with the same period last year; wholesale in September 21 increased by -8% month-on-month from the previous month, and retail in September 21 increased by -2% month-on-month from the previous month; exports in September 21 increased year-on-year compared with the same period last year; the manufacturer's production and sales rate in September 21 was 99%, and the channel wholesale-retail rate in September 21 was 95%; the cumulative production increase from January to September 21 was 38%, and the cumulative wholesale sales increase of manufacturers from January to September 21 was 14%.

3. Market trends of the main compact SUV models

A-class SUV wholesaled 497,200 units in September 2021, accounting for 59.83% of the wholesale share in September 2021, a decrease of -5.2% compared with the same period last year, wholesale in September 2021 increased by -22% year-on-year compared with the same period last year, and retail in September 2021 increased by -22% year-on-year compared with the same period last year; wholesale in September 2021 increased by 18% month-on-month compared with the previous month, and retail in September 2021 increased by 13% month-on-month compared with the previous month; exports in September 2021 increased by 56% year-on-year compared with the same period last year; the production and sales rate of manufacturers in September 2021 was 102%, and the wholesale and retail rate of channels in September 2021 was 103%; the cumulative increase in production from January to September 2021 was 6%, and the cumulative increase in wholesale sales of manufacturers from January to September 2021 was 9%. .

1. B-Class Sedan Market Trends

In September 2021, the wholesale volume of B-class cars was 188,900 units, accounting for 23.38% of the wholesale share in September 2021, a decrease of -1.77% compared with the same period last year. The wholesale volume in September 2021 increased by -23% year-on-year compared with the same period last year, and the retail volume in September 2021 increased by -17% year-on-year compared with the same period last year; the wholesale volume in September 2021 increased by -1% month-on-month compared with the previous month, and the retail volume in September 2021 increased by 9% month-on-month compared with the previous month; exports in September 21 increased by 338,300% year-on-year compared with the same period last year; the manufacturer's production and sales rate in September 21 was 98%, and the channel wholesale-retail rate in September 21 was 102%; the cumulative production increase from January to September 21 was 18%, and the cumulative wholesale sales increase of manufacturers from January to September 21 was 22%.

Japanese mid-to-high-end cars have been strong recently, and luxury cars have also performed outstandingly.

2. B-Class MPV\SUV Market Trends

In September 2021, the wholesale volume of B-class SUV was 182,000 units, accounting for 21.9% of the wholesale share in September 2021, an increase of 4.51% over the same period last year. Wholesale in September 2021 increased by 6% year-on-year, and retail sales in September 21 increased by 5% year-on-year; wholesale in September 21 increased by 36% month-on-month from the previous month, and retail sales in September 21 increased by 20% month-on-month from the previous month; exports in September 21 increased by 59% year-on-year compared with the same period last year; the manufacturer's production and sales rate in September 21 was 104%, and the channel wholesale-retail rate in September 21 was 94%; the cumulative production increase from January to September 21 was 27%, and the cumulative increase in manufacturer's wholesale sales from January to September 21 was 26%.

C-Class and Luxury Passenger Car Market Trends

1. Market trends of major luxury car models

Mercedes-Benz, Audi, and BMW are the three luxury car giants competing fiercely in China. The core luxury car models are C-class luxury cars, but recently B-class luxury cars have become stronger. Audi's first-mover advantage in the sedan market has been caught up by BMW and Mercedes-Benz. Tesla's Edouard 3 rose rapidly in September and also returned to the main lineup, which had a significant impact on Audi.

3. Market trends of luxury SUV main models

The luxury SUV market has a large room for growth and relatively stable competition. The domestically produced Q5 has the strongest performance, while the Mercedes-Benz GLC adjusted in September. The performance of the BMW X3 is also strong. Mercedes-Benz's upward momentum is mainly due to the increase in new cars.

The luxury SUV market has a large capacity, and all manufacturers have performed well. Audi and BMW's competitive performance in September was relatively stable. Audi has performed very well recently. BMW X3 has performed very well.

<<:  China Passenger Car Association & CAM: Passenger car market product competitiveness index is 91.0 in September 2021

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