Electric Technology Car News: Baojun 310 vs. Fit, which is the most cost-effective small car?

In China, compared with the current fiercely competitive SUV market, the small car market with a continuously decreasing market share is much more peaceful. However, the shrinkage of the small car market is closely related to the rise of domestic SUVs. Now the price of compact SUVs is getting lower and lower, while the configuration is getting higher and higher. Imagine if you don’t have any specific preferences, would you buy a small car for 50,000 or 60,000 yuan, or add another 20,000 yuan to get a compact SUV?

Moreover, in the eyes of many people, small cars seem to have only two consumer groups: young people who buy them for personalized modification, and elderly people who buy small cars for convenient transportation of children and grocery shopping. However, this does not mean that the demand for small cars is decreasing. Honda Fit is a typical example, with sales of more than 10,000, which makes many joint venture cars jealous.

However, when checking the current sales ranking of small cars, we find that popular small cars such as Volkswagen POLO and Fit have been quietly squeezed off the throne by a domestic model, that is, Baojun 310. Today we will take a look at the outstanding features of these two cars.

Consumers were originally extremely pessimistic about the Baojun 310, because everyone knows that cheap goods are not good, especially domestic cars. However, don't forget that it is produced by the legendary car manufacturer SAIC-GM-Wuling. Like Wuling Hongguang, the Baojun 310 has the consistent feature of "low price and high configuration", which makes many cars of the same level tremble with fear.

In terms of exterior design, Baojun 310 adopts a family-style design, with three galvanized trim strips and headlights, which are very fashionable. The side of the car adopts a double waistline design, which is overall upward, especially the V-shaped line at the bottom, which makes the whole car dynamic. In addition, the rear windshield at the rear of the car makes the overall vision particularly unique. Compared with the youthful and fashionable front face, the rear of Baojun 310 is designed to be very round.

Although the Baojun 310 is cheap, its interior does not feel too cheap. Like the exterior, the solid workmanship of the interior makes it hard to believe that this is a car that costs less than 50,000 yuan. The multi-function steering wheel, cruise control, electric sunroof, reversing radar, etc., the rich configuration, make it hard to believe that you can buy it for 50,000 yuan.

In terms of power, Baojun 310 is equipped with a 1.2L engine with a maximum power of 60.3KW and a 5-speed manual transmission. The parameters are relatively average, but fortunately the car weighs less than 1 ton and is relatively light to run. The biggest feature of Baojun 310 is that it is cheap. The lowest-equipped 2016 1.2L manual super value model is priced at 36,800 yuan. You can buy a small car for less than 40,000 yuan. Such a price advantage is very tempting to consumers and a blow to cars of the same level.

In contrast, the Fit was first launched in 2001 and was later introduced to China. In that era when there were not enough car models, it became the most popular car in the same class with its excellent configuration and beautiful appearance, and still maintained sales of over 10,000 in the gradually shrinking small car market.

Especially recently, the Fit was given the name of Honda's supercar GK5 due to its outstanding performance on domestic tracks. Many uncles who have been driving the Fit for several years don't know that this car has set many track records. Although the Fits taken to the competition have been modified beyond recognition, it is enough to show how excellent the chassis tuning and lightweight body of the Fit are. This also makes the Fit a new favorite in the modification industry.

In terms of appearance, the third-generation Fit has gotten rid of its previous cute and round image, and adopted a new family-style front face that is full of technology and dynamism. Both men and women are attracted by its handsome appearance, which can be said to be popular with both men and women. The tail design of the Fit is very controversial. Some people think that the rich lines and combined taillights are very technological, while others think that the overly complicated tail seriously affects the normal coordination.

In terms of interior, the center console adopts an asymmetric design that is biased towards the driver's side, which improves the convenience and safety of operation. The workmanship of the interior is also outstanding among joint venture cars of the same level. Although the mainstream configurations are provided, they are only available in the top configuration. This is incomparable to the Baojun 310. In addition, the excellent passenger space across the class is also one of the reasons why the Fit has been selling well in recent years. The excellent space utilization has made it well received.

When it comes to power, Fit has always been jokingly called buying an engine and getting a car for free. The third-generation Fit is equipped with a 1.5L Earth Dream engine with direct injection technology, a maximum power of 131 horsepower, and a maximum torque of 155 Nm, which is far better than other models in terms of power and fuel consumption. The 1.2L Baojun 310 cannot compare with Fit in this regard.

In general, Baojun 310 and Fit each have their own advantages. The advantages of Fit are the engine and appearance. In addition, influenced by Honda's supercar GK5, Fit gives consumers a unique aura, which Baojun 310 cannot give. To put it bluntly, if you drive Baojun 310, others will think that you can't afford anything else, while if you drive Fit, they may think that you are not because you have no money, but because you like to play with cars. However, Baojun 310 also has its biggest advantage, that is, it is cheap! Cheap! Cheaper! 50,000 yuan can buy a small car with rich configurations. The super high cost performance is very tempting for consumers who are not well-off. This is also the fundamental reason why Baojun 310 has surpassed a number of joint venture cars and topped the sales list in just one year.

As a winner of Toutiao's Qingyun Plan and Baijiahao's Bai+ Plan, the 2019 Baidu Digital Author of the Year, the Baijiahao's Most Popular Author in the Technology Field, the 2019 Sogou Technology and Culture Author, and the 2021 Baijiahao Quarterly Influential Creator, he has won many awards, including the 2013 Sohu Best Industry Media Person, the 2015 China New Media Entrepreneurship Competition Beijing Third Place, the 2015 Guangmang Experience Award, the 2015 China New Media Entrepreneurship Competition Finals Third Place, and the 2018 Baidu Dynamic Annual Powerful Celebrity.