Schaeffler Technology Division CEO Matthias Qingke: Learning from the Chinese market

In a recent interview with Chinese media, Matthias Qingke, CEO of Schaeffler's Technology Division, said, "Chinese local companies are developing very agilely and innovatively. For Schaeffler, China is by no means a proving ground or a testing ground. Schaeffler believes that it must take root here and learn from the Chinese market."

Schaeffler is a German-based auto parts manufacturer. Over the past 80 years, it has been a global leader in the automotive supply chain in bearings, engines and transmission precision parts. In the past five years, electric drive and intelligent chassis have become its main innovation directions to adapt to the trend of the times.

Schaeffler's success in the global automotive industry chain is obvious to all. Recently, in order to expand Schaeffler's influence in the electric vehicle supply chain and implement the company's "Roadmap 2025" strategic plan for the transformation to electric drive, after completing the acquisition of Vitesco Technologies, Schaeffler's annual revenue will achieve a new record of 25 billion euros.

Such a giant company dared to say "learn from the Chinese market", which coincides with Tesla CEO Musk's recent evaluation of the Chinese market. In many recent media activities, Musk highly praised the Chinese people's dedication and manufacturing capabilities as well as their achievements in AI innovation. The main reason is that China's achievements in industries including new energy vehicles are amazing.

At present, Chinese brands have taken a leading role in the domestic new energy vehicle market. Compared with the situation ten years ago when joint venture brands dominated the world, the changes can be described as earth-shaking. 91che believes that as China's electric vehicle industry continues to heat up, the international supply chain's view of the Chinese market will inevitably change more and more in the future, from entering, gaining a foothold, taking root, going deep, and even studying and discussing side by side. As the world's largest single market for new energy vehicles, China's new energy vehicle industry will definitely bring more opportunities to international supply chain brands.

As a winner of Toutiao's Qingyun Plan and Baijiahao's Bai+ Plan, the 2019 Baidu Digital Author of the Year, the Baijiahao's Most Popular Author in the Technology Field, the 2019 Sogou Technology and Culture Author, and the 2021 Baijiahao Quarterly Influential Creator, he has won many awards, including the 2013 Sohu Best Industry Media Person, the 2015 China New Media Entrepreneurship Competition Beijing Third Place, the 2015 Guangmang Experience Award, the 2015 China New Media Entrepreneurship Competition Finals Third Place, and the 2018 Baidu Dynamic Annual Powerful Celebrity.