What about hardware improvements? Is the new iPod touch worth buying?

In the past two days, two news stories have continuously attracted people's attention and heated discussions. One is the incident in the fitting room of Uniqlo in Sanlitun, and the other is the new portable device iPod touch (fifth generation) launched by Apple. Regarding the first news, I guess everyone has seen what they should and shouldn't see, and I don't have much to say here. As I said before, true love does not need to be filmed. As for the second news, I think it is more worthy of discussion.

Since the fourth-generation iPod touch was discontinued, Apple has not updated the iPod series for a long time. It is even generally believed that Apple has abandoned the iPod product line. However, in the past two days, with the fifth-generation iPod touch quietly released on Apple's official website, does it indicate the return of the iPod product line?

I believe everyone has seen the new generation of iPod touch on Apple's official website. It still has the familiar ultra-thin appearance, but the colors have become richer, and the hardware configuration has also been greatly improved. It even uses the 64-bit A8 chip and M8 co-processor of the same level as the iPhone 6, which runs more smoothly, has clearer graphics, and its performance far exceeds that of the previous generation. In addition, a lot of improvements have been made in battery life, providing 40 hours of music playback and 8 hours of video playback.

The new iPod touch has a minimum price of 1,498 yuan (16G) and provides a maximum memory capacity of 128G. It is equipped with iOS8.4 system and supports Apple's new Apple Music music service. It seems that the new iPod touch is really like the iPhone (the official release date has not yet been determined). But the question is, are consumers willing to pay for such a product that is close to the iPhone? Or in other words, is this product worth buying? Today we will talk about the new iPod touch.

Relieve the pressure on mobile phone battery life and memory

Provide strong endurance guarantee:

Today, it can be said that the market is dominated by large-screen mobile phones, and the iPhone has kept pace with the times. However, large screens are accompanied by high power consumption and low battery life. As a derivative of the iPhone, the iPod touch is more of a product to share the pressure of entertainment functions and battery life for mobile phones. Therefore, the new iPod touch is not replaced with a 4.7-inch large screen like the iPhone 6, but is equipped with a 4-inch display with a resolution of 1136x640 pixels (the same as the iPhone 5S). It is precisely because of this that it can guarantee up to 8 hours of video playback and 40 hours of music playback.

Therefore, if you usually watch videos on your phone and don't want to charge it three or four times a day, the new iPod touch will relieve a lot of pressure on your phone. And compared to a phone, the iPod touch is lighter and thinner, which is convenient to carry and you won't feel tired even if you hold it in your hand for a long time.

Camera fully upgraded:

The new iPod touch has another major upgrade - the camera. Its rear camera has been upgraded from 5 megapixels to 8 megapixels, which is the same as the iPhone 6 and iPad Air 2. It supports 1080P HD video shooting, as well as slow motion and panoramic shooting. The front camera uses a FaceTime HD camera, which supports panel recognition and optimization. It seems that Apple has also taken into account people's habit of taking photos with mobile phones and transplanted the mobile phone imaging technology to the new iPod touch.

Relieve phone memory pressure:

The large amount of photos and videos in the phone is also the "culprit" of memory consumption, sometimes even more than the memory occupied by apps. This is why the starting capacity of mobile phones is 32G. The new iPod touch can be said to relieve a large part of the pressure on mobile phones in terms of photo and video storage. You can use it to replace mobile phones to take photos and record videos, because its imaging effect is the same as that of iPhone6.

Useless music service features:

If the new iPod touch is still quite useful in terms of entertainment and taking photos, then I really don’t find any better practicality in terms of music. Although the pre-installed iOS 8.4 system has begun to support Apple Music music service and provides a three-month free trial, it is currently only available in the United States and Hong Kong. For Chinese users, they must purchase and activate an Apple Music US account before using it, and they still have to pay to listen after the three-month trial period. Alas... Such a cumbersome procedure, I'd better continue to use Xiami Music on my phone.

Regressive experience:

Although the new iPod touch uses the same A8 chip as the iPhone 6 (and the so-called Metal technology), and is better in terms of game running speed and visual effects, I still think that playing games on the iPod touch is probably only possible when the phone is running out of power or charging. But in these two situations, the user seems to be almost asleep, right?

In addition, Apple has already ushered in the era of large screens for mobile phones. Needless to say, the gaming and video viewing experience of the 6 and 6P is great. However, the gaming and video experience of the iPod touch, which is equipped with a traditional 4-inch screen, takes you back to the era of the "5". I guess few people are willing to spend money to reminisce about this retrogressive experience gap, right?

Awkward price:

Apple products are not cheap. This new iPod touch costs at least 1,500 yuan, and what you get is just a cheap iPhone that can't make calls (this may sound a bit harsh). You know, if you add another 300 to 500 yuan, you can buy a mid-to-high-end domestic mobile phone. For this reason, the editor also specially conducted a small-scale survey within the company, and only 1 out of 10 people wanted to buy a new iPod touch, and they were Android phone users.

Summarize:

In fact, with the decline of pure audio and video player products, even Apple itself did not release this new iPod touch with much fanfare, and as consumers, we were not too surprised by this product. As for who is suitable to buy this product, I think there are two types of people: one is Android phone users who want to experience iPhone6 ​​but do not have enough budget; the other is iPhone6 ​​users who accidentally bought 16G storage. If you have other reasons to buy a new iPod touch, please share with us in the comments.

As a winner of Toutiao's Qingyun Plan and Baijiahao's Bai+ Plan, the 2019 Baidu Digital Author of the Year, the Baijiahao's Most Popular Author in the Technology Field, the 2019 Sogou Technology and Culture Author, and the 2021 Baijiahao Quarterly Influential Creator, he has won many awards, including the 2013 Sohu Best Industry Media Person, the 2015 China New Media Entrepreneurship Competition Beijing Third Place, the 2015 Guangmang Experience Award, the 2015 China New Media Entrepreneurship Competition Finals Third Place, and the 2018 Baidu Dynamic Annual Powerful Celebrity.