Recently, Honda China released its January sales announcement. Data showed that in January 2025, Honda's terminal car sales in China were 68,890 units. It is worth noting that Honda China's sales in January showed a significant decline compared with other peers. Specifically: According to data released by Honda Motor today, the sales volume of automobiles in the Chinese market in January this year was 68,890 units, a decrease of 31.8% compared with the same period in January 2024. The decline was particularly pronounced among Honda's main competitors, while BYD and Geely Auto achieved strong growth during the period, reaching sales of approximately 300,500 and 266,700 vehicles , respectively. In addition, looking back at 2024, Honda China's cumulative terminal vehicle sales in January were 100,960 units , a significant year-on-year increase of 157.3% . Among them, the cumulative terminal sales of GAC Honda Automobile Co., Ltd. in January were 54,081 vehicles , and the cumulative terminal sales of Dongfeng Honda Automobile Co., Ltd. in January were 46,879 vehicles . In view of this, Honda China's sales data in January 2025 showed a significant decline, which not only reflects Honda's sales difficulties in the Chinese market, but also highlights the challenges it faces in product layout, technological innovation, electrification transformation and coping with market competition . Public information shows that Honda China is Honda's business representative or operating entity in China, and has a direct connection and subordinate relationship with Honda. Honda is a Japanese multinational automobile and motorcycle manufacturer with extensive operations around the world. In China, Honda conducts automobile and motorcycle production and sales business through joint ventures with Chinese partners. These joint ventures include Dongfeng Honda and GAC Honda , which are responsible for the manufacture and sales of Honda brand vehicles in the Chinese market. Zikuai Technology |
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