As the tenth anniversary approaches, should the new iPhone be conservative or radical?

Tim Cook previously stated that the iPhone 7 series created a great quarterly sales record, and iPhone sales also exceeded 78 million units in the previous quarter, which means that Apple has finally ended the decline in iPhone sales.

So how can the iPhone continue to break through and create new highs? In fact, at the beginning, many people criticized the iPhone 7 series as a very "boring" product. But now, this product, which is called boring by everyone, still brings tens of billions of dollars in revenue to Apple. So analysts have raised such a question: since the conservative iPhone can still bring such considerable profits, does Apple still have the motivation to take risks and create a "revolutionary" device?

In fact, Apple took a certain risk when launching the iPhone 7 series, because Apple made more differentiation between the iPhone 7 and the iPhone 7 Plus. Fortunately, this eventually boosted the sales of the iPhone 7, and the iPhone 7 Plus has indeed become Apple's most popular large-screen smartphone, although its price is more expensive.

Let's go back to the previous question. If Apple continues to launch iPhones that everyone thinks are "boring", can they still achieve the same results as the iPhone 7 series? After all, the fluctuations caused by the iPhone 6s are still fresh in our memory. Or do we consumers really need an innovative device? After all, sometimes, being too innovative is not necessarily a good thing. For Apple, they also want to find the best balance between the two. If it were you, what kind of new iPhone would you want?

As a winner of Toutiao's Qingyun Plan and Baijiahao's Bai+ Plan, the 2019 Baidu Digital Author of the Year, the Baijiahao's Most Popular Author in the Technology Field, the 2019 Sogou Technology and Culture Author, and the 2021 Baijiahao Quarterly Influential Creator, he has won many awards, including the 2013 Sohu Best Industry Media Person, the 2015 China New Media Entrepreneurship Competition Beijing Third Place, the 2015 Guangmang Experience Award, the 2015 China New Media Entrepreneurship Competition Finals Third Place, and the 2018 Baidu Dynamic Annual Powerful Celebrity.