3 popular short video title formats

Are you envious of other people’s popular videos?

Have you ever reflected on why your content is not liked by users?

When you make videos, do you really consider what users want to see?

In fact, many times our video topics are what users want to see, but we don’t attract users right away and tell them why they should watch this video, so users think that this video is not of interest to them and will naturally swipe away.

Moreover, short videos not only need to capture users' preferences, but also discover content that users may want to know.

Today I will share with you three popular short video titles. The titles will make your videos more attractive and your content more worth watching.

1. Pain Points

As the name suggests, it means finding the user's pain points and outputting content based on their pain points.

Pain points are things that users want to solve and get, but no one can satisfy them for the time being. And we have to satisfy users' desires and needs through explanations or actions.

Example:

“Is it necessary to forgive a cheating man?”

"What about people who are still unmarried at 30?"

“Is the school or the major more important in college?”

These are issues that target users are concerned about, and most users also hope to gain some experience from other people's experiences. And when faced with such a problem, there will be people with different opinions, so there are quite a few comments.

2. Simplicity

Using the simplest and most labor-saving method to tell users content that can achieve relatively high value will quickly attract users' attention. Most users are lazy and hope to get high value at low cost.

Example:

"Two movements a day to easily eliminate trapezius muscles"

"In just one week, you can quickly develop a six-pack"

“You can prepare a nutritious breakfast in five minutes”

3. Solution

This is somewhat similar to the first “pain point” we talked about, but the pain point may not necessarily really solve the user’s problem. But the problem-solving type will definitely provide a solution.

Example:

"What length of skirt is suitable for 172cm?"

"How can dry skin in the desert safely get through the autumn?"

"The sewer always smells, what should I do?"

Solution-based videos are often informative videos. Writing the problem solved in the video in a direct way in the title can have a good guiding effect.

Of course, if the video only has a good title and the video content is not high-quality, it will not be able to have good traffic, let alone monetization.