(1). Baidu bidding negation is generally performed on search word reports. It can also be performed on different plans. There are two operation methods: 1. After entering the Baidu bidding account, find the search word report window internally; negate unnecessary keywords. There are generally three ways to negate. Choose one of them based on the impact of this keyword on the account. Second, for each planned negation word, organize and summarize the words and characters that need to be negated in advance, and upload them to the negation table; this operation is generally suitable for people who have been operating this industry and this account for a long time. (2). Isn't there a backstage? . Find the unit of the word you want to negate in the background - find the word that has the negation function behind it. 1. What is Baidu bidding additional creativity? Baidu bidding additional creativity: it is a supplement to the traditional search promotion style. By using additional creatives, you can add various forms of promotional information [such as sub-chains, APPs, etc.] below the creative description of the original promotion position/promotion link, providing merchants with a more comprehensive...
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